RARITAN VALLEY COMMUNITY COLLEGE: NORTH BRANCH MAIN CAMPUS

CERTIFICATE PROGRAMS AND NON-CERTIFICATE COURSES

ADDITIONS!

FOR NEW ADDITIONS AND CHANGES TO THE SBDC SPRING SCHEDULE, please click on the link below:

Marketing Strategies (ECP Certificate Program)
Failure to define your target markets costs you money—and maybe your business. This program offers information about such topics as market research, strategic marketing decisions, advertising, sales, public relations, promotions, networking, and more. It provides an introduction to all phases of a marketing plan, beginning with extensive research and target market identification followed by the development and implementation of a marketing action plan. Learn how to define the markets where your services or products will be most successful and how to implement creative, low-cost guerrilla marketing strategies by investing time, energy and imagination. Topics include resources for market research, profiles of horizontal and vertical markets, the role of strategic database technology, and the anatomy of the sales process. The program also offers an overview of a myriad of up-to-the-minute marketing tactics, including: networking, referrals, public relations, events, promotions, media resources, and advertising. .6 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group
CRN 30701 SB004-01 2 sessions

Tue/Mon June 9 & 15 6:00-9:00pm

Course fee: $80 ($65 tuition, $15 reg.)

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NON-ECP REMAINING SPRING/SUMMER CLASSES (with dates highlighted in red): 

Accounting Fundamentals
This course is designed to provide students with fundamental knowledge of accounting procedures and is a complement to the QuickBooks 2007 for Small Businesses. Students become proficient in concepts needed for bookkeeping and accounting terminology used to effectively operate financial software. Prerequisite: Basic keyboarding .6 CEU
Instructor: Carla Fallone, MBA, Fallone Business Resources
CRN  2 sessions
Mon/Thu Jun 15 & 18 6:00-9:00pm
Course fee: $99 ($62 tuition, $22 materials, $15 reg.)
 
QuickBooks for Small Businesses
This introductory course explains how QuickBooks can simplify the accounting process for your small business. Participants learn about the set-up for a small business. Learn how to record transactions, understand the reports generated from QuickBooks and understand the components of the financial statements. (Participants should have knowledge of basic keyboarding.) .6 CEU
Instructor: Linda E. Dousis, Administrative Services & Consulting, LLC, Certified QuikBooks ProAdvisor
CRN 30452 SB016-01 2 sessions
Mon/Thu Jun 22 & 25 6:00-9:00pm
Course fee: $99 ($69 fee, $15 lab fee, $15 reg.)
 
QuickBooks A/R and A/P for Small Businesses
This intermediate course is designed to put the student in a simulated real business environment managing both the Customers/Sales and Vendors/Expenses capabilities in QuickBooks. Accounts Receivable transactions include creating customer and job lists, setting up item (product) lists, creating quotes, tracking employee time for customer jobs, applying customer payments, journal entries, and Accounts Receivable reporting. Accounts Payable transactions include setting up vendors, list, preferences, processing vendor invoices, credit card statement payments, applying invoices to customer jobs, batch and single check process, voiding checks, journal entries and Account Payable reporting. QuickBooks for Small Businesses or good working knowledge of navigating QuickBooks is a prerequisite. .6 CEU
Instructor: : Cindi Ebert, Ebert Consulting Group, LLC, Advanced Certified QuickBooks ProAdvisor & Certified QuickBooks Point of Sale ProAdvisor
CRN  SB129-03 2 sessions
TBA
Course fee: $99 ($69 fee, $15 lab fee, $15 reg.)

NEW!
Retail Experience Differentiations
Every time a customer or shopper enters your store, you have a captive audience that needs a variety of products and services. Your time-starved customers seek rewarding shopping experiences and simple solutions; but unfortunately, they are often met with borderline services, inadequate products, and uninspired retail environments. An alarming statistic: 40% of new shoppers who enter your store will not come back if they have not made a purchase. This program offers foundations for creating the kind of exciting, dynamic environment that will attract new shoppers and keep customers coming back and buying more. It’s all about 6 tips for customer loyalty and lifetime value.
.3 CEU
CRN 30454 SB230-01
Wed Jun 24 6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 

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  Entrepreneur Certificate Program

Looking to start your own successful business?

Do you want to maximize your businesses sales and profitability? Position your business in a highly competitive market? If so, then the New Jersey Small Business Development Center Entrepreneur Certificate Program is for you. The program, jointly sponsored by NJSBDC and New Jersey Community Colleges, covers business planning,  legal aspects,  human resource tools, market research techniques, comprehensive marketing strategies  including advertising, sales, and promotions, financial management tools including record keeping and tax reporting, and more. The statewide 33-hour certificate program comprises seven core courses – take all seven and receive a certificate. In addition, the SBDC at RVCC includes four free ECP courses (not part of the certificate program) which may be taken to enhance your small business skills and knowledge.     
 

Seven Core ECP Courses (Certificate Program)*:

Marketing Strategies (ECP Certificate Program)
Failure to define your target markets costs you money—and maybe your business. This program offers information about such topics as market research, strategic marketing decisions, advertising, sales, public relations, promotions, networking, and more. It provides an introduction to all phases of a marketing plan, beginning with extensive research and target market identification followed by the development and implementation of a marketing action plan. Learn how to define the markets where your services or products will be most successful and how to implement creative, low-cost guerrilla marketing strategies by investing time, energy and imagination. Topics include resources for market research, profiles of horizontal and vertical markets, the role of strategic database technology, and the anatomy of the sales process. The program also offers an overview of a myriad of up-to-the-minute marketing tactics, including: networking, referrals, public relations, events, promotions, media resources, and advertising. .6 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group

Legal I - Start-up Specifics (ECP Certificate Program)
The workshop provides basic knowledge of the laws affecting business. Business owners learn how to choose the appropriate business structure, assess business risks, provide adequate protection and establish proper record keeping and controls. .3 CEU
Instructor: Robert Shanahan Esq., Kilcommons Shanahan, LLC
CRN  SB005-01 1 session
6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
Legal II – Contracts (ECP Certificate Program)
The course provides the basic understanding of contract law, legal ownership of a business, stock and partnership agreements. .3 CEU
Instructor: Robert Shanahan Esq., Kilcommons Shanahan, LLC
CRN  SB007-01 1 session
6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
 
Small Business Taxes (ECP Certificate Program)
Learn which type of entity is best for you to structure your company: as an LLC, Sole Proprietor, Partnership, S Corporation or C Corporation. Receive information about tax responsibilities based on the entity you choose, including estimates taxes, sales tax, payroll taxes and corporate taxes. In addition, the course covers tax deductions you are entitled to and would not want to miss. Participants are encouraged to bring any questions with them to the class. .3 CEU
Instructor: Dan Gibson,CPA & Bonnie Trochim  CPA Amper, Politziner & Mattia CPA’s
CRN  SB002-01 1 session
6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
Small Business Record-Keeping (ECP Certificate Program)
Learn what records you need to keep, how to do your own bookkeeping and use records as a management tool. Key topics include: manual and/or recommended software to use, inventory control, cash flow management, end of month summary procedures, accounts payable, accounts receivable, cash receipts, cash disbursements, profit and loss controls, internal controls and back up needed for tax deductions. Participants are asked to bring questions with them to the workshop. .3 CEU
Instructor: Deb Weyman, CPA Amper, Politziner & Mattia CPA’s
CRN  SB006-01 1 session
6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
Understanding Financial Statements (ECP Certificate Program)
Learn to enhance and clarify your bottom line. Topics include spreadsheets, understanding revenue and expense, structure and relationships, meaningful forecasts and projections, break-even analysis, balance sheets, P&L and cash flow. .3 CEU
Instructor: Deb Weyman, CPA Amper, Politziner & Mattia CPA’s
CRN  SB003-01 1 session
6:00-8:30pm
Course fee: $40 ($25 tuition, $15 reg.)
 
Additional ECP Courses  
Entrepreneur Assessment
Have you ever considered being a business owner? Do you have the characteristics and fundamentals to run a business? Find out if entrepreneurship is right for you. During the session complete a self-assessment questionnaire to determine if you have the personal characteristics, the financial fitness and the business readiness skills to own a business. Then score and interpret your own results. .3 CEU
Instructor: Karen Katcher, Katcher Associates
CRN  SB043-01 1 session
6:00-9:00pm
Course fee: Free
 
Business Concepts
Thinking about starting a business or need help with the business you have started? You don’t want to miss this session, which discusses the major areas of concern for business owners. Topics include naming the business, registration, myths about ownership, success factors and where to find help. This session assists you in starting, running and developing your business now and in the future. Also discussed are highlights of each of the topics in the Entrepreneur Certificate Program (ECP) and how this Entrepreneur Certificate Program is structured. .3 CEU
Instructor: Karen Katcher, Katcher Associates
CRN SB065-01 1 session
6:00-9:00pm
Course fee: Free
 
Meet the Pros
Do you know if your business is adequately protected? What insurance coverage does a small to mid-size business need? What is Business Interruption insurance and why is it important to include for any business? What is the difference between Disability Insurance and Workers' Compensation coverage? How does a low- cost or no-cost retirement plan help to retain key employees? How can your business be set up in the most tax efficient way to provide for your children’s' college education or your own retirement? These and all of your other insurance questions will be answered in a clear, concise, and understandable way! .2 CEU
Instructors: Morgan McLachlan, McLachlan Insurance; Craig Hyldahl, CFP, AXA Advisors, LLC; Dan Pepper Esq., Pepper Law Group,LLC and Gail Rosen, Gail Rosen, CPA
CRN  SB131-01 1 session
6:00-8:00pm
Cost: Free (reg. required)
 
How to Obtain Financing and Business Plan Review
Now that you have written your business plan, learn how to use the plan and the steps necessary to obtain financing. In addition, bring your business plan to have an expert review and comment on your plan. .3 CEU
Instructor: A commercial lender & Karen Katcher, Katcher Associates
CRN  SB066-01 1 session
6:00-9:00pm
Free (reg. required)
 
 

Accounting & QuickBooks Certificate

This program is designed to cover the basics of accounting fundamentals and then apply those fundamentals to QuickBooks. Attend all three courses (Accounting Fundamentals, QuickBooks for Small Businesses, and QuickBooks A/R & A/P - COURSES MUST BE TAKEN IN THIS SEQUENCE) for a total of 18 hours to earn a certificate. Or take any one of the topics listed below to improve your knowledge by enhancing your skills in one area. This complete series will be offered three times during the spring semester. Separately from this certificate program, three new courses have been added: - QuickBooks Inventory and Job Costing, QuickBooks Financial Reports and Forms Customization, and QuickBooks Point of Sale (POS). Details are below.
 
 
NEW
QuickBooks Quick Help Clinic
This open forum course allows attendees to bring their laptops, flash drives or CD’s containing their company’s QuickBooks records and ask questions pertaining to reports, customizing forms (invoices, credit memos, sales receipts, sales orders, purchase orders, statements, and estimates, inventory- set up inventory tracking, bank reconciliation problems, enter estimates) Learn how your business is doing on a job-by-job basis and many more tasks. QuickBooks for Small Business and QuickBooks A/R and A/P or a good working knowledge of QuickBooks Financial Software is a prerequisite. .3 CEU.
Instructor: Cindi Ebert, Ebert Consulting Group, LLC, Advanced Certified QuickBooks Pro Advisor & Certified QuickBooks Point of Sale ProAdvisor and Linda Dousis, Administrative Services and Consulting, LLC, Certified QuikBooks ProAdvisor
CRN  SB229-01 1 session
Course fee: $79 ($49 fee, $15 lab fee, $15 reg.)
 
FREE WEEK! FREE CLASSES! FREE WEEK!
SBDC is offering the following classes for free during the week of.
Register now and take advantage of these valuable sessions at no cost to you.
  
 

The following courses will be held at Raritan Valley Community College, North Branch.
 
Seniors’ Week – Business Programs for Seniors
SBDC is offering the following classes for senior citizens. Register now and take advantage of these valuable sessions. *(senior discounts do not apply to these classes.)
 
Seniors – Start a Consulting Business
You have great skills and experience; “take control of your own destiny” and put your skills and experience to work when and where you want. This seminar covers the number one necessary and sufficient ingredient for starting a successful consultancy, the four steps to guaranteeing a continuous stream of clients, the secret to differentiating yourself from all of the other consultants in the market, and more. .3 CEU
Instructor: Ed Dolan, Organization for Entrepreneurial Development
CRN  SB197-01 1 session
Course fee: $25 ($10 tuition, $15 reg.)
 
Launching a Home-Based Business for Seniors
Not ready for full time retirement? Looking for a flexible lifestyle? Hate commuting? Launching a legitimate home-based business may be the answer. This program gives you the know-how to get started including: the pros and cons of entrepreneurship, key elements of a business plan, steps to set up a legal entity, where to find free help and support to launch and grow your business, what to expect in the home-based environment, pricing strategies, and tips for identifying and reaching your target market. This class helps you explore the know-how to get started! .3 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group
CRN  SB168-01 1 session
Course fee: $25 ($10 tuition, $15 reg.)
 
Turn Your Hobby into a Business
One of the most time-tested rules of success in business is “Do what you love.” This session is geared for those who want to turn a favorite hobby into a successful business. The program includes the key steps to setting up and operating a profitable business, the number one necessary and sufficient ingredient for starting a successful business, and four critical resources and how to obtain them. .3 CEU
Instructor: Ed Dolan, Organization for Entrepreneurial Development
CRN  SB163-01 1 session
Course fee: $25 ($10 tuition, $15 reg.)
   
THE FOOD-PRENEUR SERIES
 
Food-Preneur Boot Camp
This series of workshops focuses on the special challenges inherent in the management of a small entrepreneurial food company. It is tailored to new or early stage entrepreneurs who want to improve their skills as well as budding entrepreneurs who have a great specialty food idea but are unsure of the next steps. The series covers all of the functions, activities and actions associated with recognizing specialty foods opportunities and creating a business to pursue them. Each workshop in the Food-Preneur™ Series is unique and has been developed and is presented by experienced Food-Preneurs.

Each module of The Food-Preneur series is taught by experts in the food business, people who actually market, sell and develop specialty foods products. The takeaways will give you a business and products that are market ready.
 
 
Ingredients for a Recipe to Success as a Food-Preneur™ Part 1
Explore the Food-Prenurial process and the attributes and essential personal ingredients needed to be a successful Food-Preneur. Learn how to get started (for example, should you start from scratch or buy an existing business?) and where to go for help. Get a “taste’ for how to obtain shelf space and consumer acceptance. Take the Business Background Assessment to determine your strengths, knowledge and skills and to assess gaps in your business expertise and knowledge. We’ll also examine the difference between ideas and opportunities; look at important trends and research reports on the state of the specialty foods markets. In addition, you’ll learn about distribution channel dynamics, the complexities of retail trade channels including brokers and distributors and retailers such as supermarket, specialty retailer and distributor and recognizing the needs of each. .3 CEU
Instructor: Dom Celentano, Celentano & Company & Esther Luongo Psarakis, Taste of Crete
1 session

Ingredients for a Recipe to Success as a Food-Preneur™ - Part II
Shop the aisles of Food Entrepreneurship to pick up fresh ideas about how to develop your vision, strategy and Business Plan. In this course, you’ll be introduced to The FoodPreneur business model template, designed to clarify your vision and business model so that you know what your product is; how you produce, market and sell it; how you manage and operate it; what types of capital are needed to fund your business successfully. Lean how to talk with banks and investors. Upon completion of the course, you can head to the checkout line with a personal “recipe for success” -- your completed Food-Preneur basic Business Plan model. .3 CEU
Instructor: Dom Celentano, Celentano & Company and Esther Luongo Psarakis, Taste of Crete
1 session
 
The Ingredients to Opening Your Retail Business
We take you through the process from concept creation to grand opening of a specialty foods retail store. This workshop uses case studies from The Celentano® Stores and other retail concepts. Takeaways include target demographics, the importance of trends convergence; and site selection--Location, Location, Location! Learn design with “Purposeful Theater” in mind for concept differentiation. Get the scoop on sales forecasting techniques; buildup; demographics; psychographics; business model assessment tools; profit and loss projections; and labor forecast topics. Discussion also centers on: segmenting revenue channels into food for now, food for later and food-specific build-out considerations; zoning issues; and building department hurdles. .3 CEU
Instructor: Dom Celentano, Celentano & Company and Esther Luongo Psarakis, Taste of Crete
1 session

Pipeline Development: A Recipe to More Sales
Your sales pipeline is a key ingredient in the recipe for success in a Specialty Foods Business. It is a means to an end, the end being a successful sale. This course takes you through the process of understanding, building and managing a Specialty Foods Sales Pipeline and the skills necessary for converting leads into profitable sales. Takeaways include: Pipeline Framework and customer segmentation systems for targeting the right customers; opportunity analysis tools to calculate potential revenue; gross margin and expected costs of entry for each channel as well as lead acquisition (where to find leads and determining cost): and distribution channels with a compendium of unique characteristics of each channel. Also included: A sales pipeline template you can use in your business .3 CEU
Instructor: Dom Celentano, Celentano & Company and Esther Luongo Psarakis, Taste of Crete
1 session

Product Development
In the specialty food business, always start with what the consumer wants but know what the retailer is looking for. In this course, you’ll learn about the importance of understanding Shelf Space Return on Investment and how a Plan-O-Gram can help ensure optimal shelf positioning and the value of packaging—why it is the key to selling your product and not just a box or bag. Learn Shelf Life testing techniques, FDA labeling requirements and the benefits a co-packer can bring to your business. We also cover ways to reduce your working capital; focus on what you know best, and take advantage of marketing and selling techniques such as Penetration Pricing, Vanity Pricing and Value Pricing. .3 CEU
Instructor: Dom Celentano, Celentano & Company and Esther Luongo Psarakis, Taste of Crete
1 session
 
Sales and Marketing on the Cheap
It takes more than a tasty product to be successful in the specialty food business. Learn the essentials of sales and marketing without breaking the bank. Takeaways include: creating effective retail trade presentations and sell sheets; sales forecasting (use the FoodPreneur forecast tool to create your sales forecast and set realistic sales goals); techniques for developing your brand image and integrating the story/message in marketing materials and using low cost marketing and public relations tools like Constant Contact© and PR Web and Burrels Luce. Learn how to position your key messages and story to leverage exposure and drive sales. A case study by Demeters Pantry on effective sales strategies, tools and techniques is also reviewed. .3 CEU
Instructor: Dom Celentano, Celentano & Company and Esther Luongo Psarakis, Taste of Crete
1 session
  
The following classes will be held at Raritan Valley Community College, North Branch
  
 
Using Google to Drive Your Advertising and Traffic - A Guide to Google's AdSense, Adwords and Analytics
The catchphrase "If you build it... they will come" applies to baseball, not websites! Once you've got a website, you've got to drive traffic to it, or you've only created a well kept secret. In this course you learn how to use Google products that are geared to help you drive traffic to your website, monetize your web efforts, and track performance and returns on your online and offline advertising efforts for your web presence.
Instructor:
CRN  SB204-01 1 session
Sat  9am to 12 noon
Course fee: $40 ($25 tuition, $15 reg.)
 
Forming a Business in New Jersey and in Somerset and Hunterdon Counties
Are you trying to decide what business entity is right for you and where to get information?
and forms to start your business entity? This session offers the pros and cons of various types of business entities. The interactive, hands-on session in the computer lab guides you though the procedures and forms necessary for federal, state and county filing requirements to establish a business in New Jersey and within Somerset and Hunterdon County. .3 CEU
Instructor: Carla Fallone, MBA, Fallone Business Resources
CRN  SB116-01 1 session
6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
NEW!
Technology Resources for Small- to Medium-Sized Businesses
Innovative technologies are emerging at a rapid pace to enhance the workflow and profitability of small- to medium-sized businesses (SMBs). Increasingly, top technology vendors have discovered that it is profitable to lure “the little guy” and the net result is that you, as the business owner, can benefit profoundly from a number of free, low cost, and advertising-supported technologies. Technology options range from doing it yourself to finding a pre-packaged but cost-effective solution. This seminar scratches the surface on a number of SMB technology solutions, from telephone systems to project management/collaboration tools to advertising solutions. .3 CEU
Instructor: Michael Vinegra, PharmacoMedia LLC
CRN 22144 SB173-01 1 session
Sat Mar 21 9am-12noon
Course fee: $40 ($25 tuition, $15 reg.)
 
How to Get Word of Mouth . . . World’s Best-Known Marketing Secret
Although most business people know that WOM builds credibility, trust, sales, and profitability, few truly understand how to accelerate the decision-making process using strategic WOM advocacy and peer influence. The least expensive form of marketing, word of mouth advertising or publicity is a marketing tool that is driven by ‘buzz’. This program explores the critical elements of a WOM campaign. Make a major commitment to WOM and you’ll get qualified prospects plus repeat and referral clients knocking at your door without spending a fortune. .3 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group
CRN 22145 SB132-01 1 session
Mon Apr 6 6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
Communicating For Success – In Print; In Person
Discover how to stand out and get people to read, listen, remember and want what you are selling – and want it from you. Learn techniques and concepts you can apply whether you are presenting a proposal, negotiating a contract, creating a brochure, or writing copy. .2 CEU
Instructor: Ellen Silverman, ESAmarketing
CRN 22146 SB178-01 1 session
 Tue Apr 14 6:00-8:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
Networking. . . A Professional and Personal Necessity
How important is networking? Networking is a mandatory fundamental for success for everyone in every industry and career. Networking is life and social skills combined with sales skills. This program explores the why, where, and how-to of networking. You learn what to do before, during and after each event that makes every networking opportunity worthwhile. You discover over 40 places to network and how to be prepared (before, during, and after) each phase of networking. A primary business activity for those who drive revenue (and even those that don’t*), networking is a skill set well worth developing. .3 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group
CRN 21806 SB087-01 1 session
Thu Apr 16 6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
State of New Jersey Division of Taxation - Small Business Workshop and Tax Law Changes
If you are starting a small business or are already in business, you need to know how to handle various New Jersey tax situations involved in operating a business. This free, informative small business workshop is designed to present an overview of New Jersey State tax information and the services available to small business owners. Topics covered include: registering your business in New Jersey, business entities and tax consequences, estimated New Jersey tax payments and New Jersey sales taxes as well as new small business tax changes in the state .3 CEU
Instructor from NJ Division of Taxation
CRN 22147 SB032-01 1 session
Tue Apr 21 10:00am-1:30pm
Free (reg. is required)
 
NEW!
Anatomy of a Sale
No one is a “born salesperson”, yet we all live by selling something. Regardless of one’s role in business, strategic selling skills know-how helps to meet today’s challenges and to succeed. Based upon a relationship building, customer driven approach, the “Anatomy of a Sale” is a valuable resource and selling system that gives you the confidence to unleash your earning potential and to achieve your goals.
.3 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group
CRN 22148 SB209-01 1 session
Wed Apr 22 6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
Trade Showmanship and Event Marketing For Success
Are you a seasoned trade show warrior or a novice? Be prepared, because the business of exhibiting is changing fast. Find out what you don’t know about trade shows and how to: set goals, select the right shows and space, design a customer-centric exhibit, promote (before, during and after), capture the interest of those passing by (in less than 7 seconds), staff preparation, qualify visitors, and get the best ROI. You’ll never pass up another marketing event again…they’re investments that PAY. .3 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group
CRN 22149 SB049-01 1 session
Thu Apr 23 6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
NEW!
How to Negotiate an Office Lease
This course provides a comprehensive understanding about the strategies of successful real estate negotiations. The course is not only for the novice, but also the real estate pro. Office space leasing is emphasized. This course also includes a brief overview of industrial and retail leasing.
.3 CEU
Instructor: Robert Stark, EVP, Illva Saronno Corporation
CRN 22150 SB211-01 1 session
Tue May 5                6pm-9pm
Course fee: $40 ($25 tuition, $15 reg.)
  
The ABCs of Sales
Many people are uncomfortable selling: however in today’s business world the need to sell your goods and services is vital to the success of your company. Come learn simple techniques to feel more comfortable in front of your prospects and increase your close rate. N .3 CEU
Instructor: Karen Katcher, Katcher Associates
CRN 22151 SB212-01 1 session
Wed May 6 6:00-9:00pm
Course fee: $40 ($25 tuition, $15 reg.)
 
 
NEW!
Recession-Proof Marketing on a Small Budget: Unconventional Marketing and Case Studies
Looking for new ideas to make your business stand out in our highly competitive, global economy? Unconventional marketing is the key to gaining the multiple exposures you need to achieve the brand recognition and trust within the target market you are best suited to serve. Marketing is a discipline to be learned and practiced 24/7. This workshop offers clever, differentiated strategies and tactics, a video of case studies, and examples of collateral materials that help you launch the best tactics to achieve the repeat and referral business you need for long-term success. .3 CEU
Instructor: Vicki Lynne Morgan, CMS, Russmor Marketing Group
CRN 22152 SB201-01 2 sessions
Wed May 6 & 13 6:00-9:00pm
Course fee: $79 ($64 fee, tuition, $15 reg.)
 

SEA - Self-Employment Assistance & Entrepreneurial Training Program

Are you interested in owning your own business? Consider the SEA Self-Employment Assistance & Entrepreneurial Training Program. The SEA program is a cooperative program given by RVCC, NJ Department of Labor and the Small Business Development Center. It is an intensive six-week, 60-hour training program for anyone who wants to start his or her own business. Course topics include: Pre-Business Workshop, Developing a Business Plan, Developing a Marketing Plan, Taxes for the Small Business Owner, Record Keeping for the Small Business Owner, and Legal Formation. At the end of the 60-hour training program, you will have a complete business plan.
To find out more about the program, or to register, please call 908-526-1200 ext. 8404.
Cost: $800. If you are currently on unemployment, a fee waiver is available.