Food Industry Certificate Programs and Other Courses
THE FOODPRENEUR CERTIFICATE
Please note that this certificate program will not be offered in the Spring 2014 semester. Check our website in the summer of 2014 for the fall class listing.
The Foodpreneur® Certificate Program is an intensive two-Saturday series of workshops tailored to new food entrepreneurs who have a great specialty food idea but are unsure of the next steps. Established food businesses can improve their skills in key areas such as food marketing and sales. The series is taught by food business experts who actually market, sell, and develop specialty foods products. Participants learn experientially through classroom interaction and are provided with tools, resources and information to both learn the food business and develop plans to create sales, manage growth, and create or refine a product. Foodpreneur® participation results in market-ready food businesses and products by the end of the series. The program discusses the ingredients needed to be a successful Foodpreneur®. Distribution channel dynamics and the complexities of retail trade channels are explored. Participants will be introduced to the Foodpreneur® business model template designed to clarify their vision and business model; help participants identify and understand what their product is; and how the product should be produced, marketed, and sold. Upon completion of the course, participants can head to the checkout line with a personal “recipe for success” — a completed Foodpreneur® basic business plan model. 2 sessions.
Instructor: Esther Psarakis
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