Internet Marketing for Small Business Certificate Program (IMCP)

Internet Marketing is a critical component for small business expansion. This 8 hour certificate program is designed to expand a small business owner’s knowledge of the internet tools that are available to them.

Introduction to Google Analytics
Learn how to use the powerful free reporting tool Google Analytics to measure the effectiveness of your marketing efforts.
Instructor: Roland Reinhart
Course fee: $59
CRN 50146 Wed Oct 15 6:00pm – 9:00pm

Introduction to Google AdWords
Learn the basics of Google AdWords to: identify unique keywords and phrases that consumers are currently using to find your business (and competitors), write ads, design landing pages and set up a marketing campaign.
Instructor: Roland Reinhart
Course fee: $59
CRN 50147 Wed Oct 22 6:00pm – 9:00pm

Using Social Media to Promote Your Business
Learn the essential steps every small business owner should follow to introduce and manage a brand online. Evaluate how the major social networking sites (i.e., LinkedIn, Facebook, Twitter, Google+) promote business.
Instructor: Roland Reinhart
Course fee: $59
CRN 50148 Wed Oct 29 6:00pm – 9:00pm

We’re here to help!

Fill out our Small Business Development Center (SBDC) Request for Counseling Form to schedule a free appointment with one of our business counselors.

Use our Business Course Registration Form to register for any of our small business classes.

If you have any questions, review our FAQs or contact our office at 908-526-1200, ext. 8516.

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