Discover Wine, located in Somerville, NJ, first put out their carpet in November of 2004. The store’s concept began in July 2003 when an architect (Kevin Cahill), a banker (Ken Rommel) and an anesthesiologist (Mark Pillon) met at several functions for their children. At each get together they would take turns supplying the wines and soon they became well known for picking fine wines around a $15 price tag. What began as a social interaction became the foundation of their business plan. “See what kids can do?” said Cahill.