Calendar

Social Media to Promote Your Business
SB405 – 3 hours

Connect with consumers through Social Media to increase your brand awareness and sales. Learn the essential steps and tactics necessary for the small business owner using LinkedIn, Facebook and Twitter.
Instructor: Susan Wilcox, e-Dynamic Marketing

Course fee: $59
Wed, Feb 12, 6-9pm
CRN 60078

Register securely online via the RVCC website.
Questions? Call the SBDC office at (908) 526-1200 x8516.

Planning Your New Website
SB421 – 3 hours
Learn the biggest mistakes to avoid when building a website and discover what the search engines want. Find out how to register your domain name, choose web hosting, accept payments online, and evaluate whether to do it yourself or hire a professional.
Instructor: Roland Reinhart, Reinhart Marketing

Course fee: $59
Wed, Mar 4, 6-9pm
Attend In-Person = CRN 60018
Attend Online = CRN 60042

Watch this class description video:

Register securely online via the RVCC website.
Questions? Call the SBDC office at (908) 526-1200 x8516.

Introduction to Search Engine Optimization (SEO)
SB404 – 3 hours

Learn how to improve your website visibility in the major search engines (Google and Bing). Participants learn SEO best practices and can ask to have their websites critiqued during the session.
Instructor: Roland Reinhart, Reinhart Marketing

Course fee: $59
Wed, Mar 11, 6-9pm
Attend In-Person: CRN 60019
Attend Online: CRN 60043

Watch this class description video:

Register securely online via the RVCC website.
Questions? Call the SBDC office at (908) 526-1200 x8516.

Introduction to WordPress (Webinar only)
SB463 – 3 hours

33% of websites use WordPress,^* one of the most popular website Content Management Systems available. You’ll learn how to set up your own website using self-hosted WordPress. We’ll explain: web hosting, installation, theme selection, plug-ins; and we’ll make sure you know how to keep all your hard work backed up and secure. (3 hours)
Instructor: Roland Reinhart, Reinhart Marketing

Course fee: $59
Wed, Mar 18, 6-9pm
Attend Online = CRN 60044

Watch this class description video:

Register securely online via the RVCC website.
Questions? Call the SBDC office at (908) 526-1200 x8516.

Introduction to Content Marketing and Email  (Webinar only)
SB472 – 3 hours

Content is KING! It helps you get the right message to the right person at the right time. Good content will help customers find you and improve your Search Engine Optimization (SEO). Email marketing will help you keep your current customers coming back and help you convert your prospective customers into buyers. Used together, Content Marketing and email create a strong combination of marketing tools that will help you grow your business.
Instructor: Susan Wilcox, eDynamic Marketing

Course fee: $59
Tue, Mar 24, 6-9pm
CRN 60079

Register securely online via the RVCC website.
Questions? Call the SBDC office at (908) 526-1200 x8516.

Introduction to Google Analytics (Webinar only)
SB418 – 3 hours

Does your website and marketing work? Learn how to use the powerful, free reporting tool, Google Analytics, to measure the effectiveness of your marketing efforts.
Instructor: Roland Reinhart, Reinhart Marketing

Course fee: $59
Wed, Apr 1, 6-9pm
Attend online: CRN 60021

Register securely online via the RVCC website.
Questions? Call the SBDC office at (908) 526-1200 x8516.

Creating Video for the Web  (Webinar only)
SB406 – 3 hours

From planning to production to distribution, learn the basic skills and tools you’ll need to create professional video content to promote your brand and publish it online.
Instructor: Roland Reinhart, Reinhart Marketing

Course fee: $59
Mon, Apr 6, 6-9pm
Attend Online  = CRN 60035

Watch this class description video:

Register securely online via the RVCC website.
Questions? Call the SBDC office at (908) 526-1200 x8516.