The Side Hustle – How to Start a Business While Working Fulltime – Webinar
SB474– 3 hours
Are you building a business while working fulltime? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.
Instructor: Karen Auld, KCA Coaching Services
Course fee: FREE
Registration is required.
Thu, Feb 4, 6-9pm — REGISTER FOR THIS DATE
Thu, Mar 4, 6-9pm, 6-9pm — REGISTER FOR THIS DATE
Thu, Apr 1, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Entrepreneur Assessment- Webinar
SB043 – 3 hours
Are you considering becoming a business owner? Do you have the characteristics and fundamental skills to run a business? And, what are the types of qualities that may offer a better chance for business success? Find out if entrepreneurship is right for you. During the session, complete a self-assessment questionnaire to determine if you have the personal characteristics, the financial fitness and the business readiness skills to own a business. We’ll score, interpret and discuss results to provide a better understanding of your entrepreneurial profile.
Instructor: Karen Katcher, MBA, Katcher Associates
Course fee: FREE
Registration is required.
Mon, Feb 8, 6-9pm — REGISTER FOR THIS DATE
Mon, Mar 8, 6-9pm — REGISTER FOR THIS DATE
Mon, Apr 5, 6-9pm — REGISTER FOR THIS DATE
For information and to register, please view our SBDC Webinars page.
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Building Blocks to Starting a Business – Webinar
SB737 – 3 hours
Questions! So many questions. This course is designed to help you ask the right questions, and find the right answers, to starting your own business. We identify the basic planning you’ll need to tackle as you start to shape your business idea into reality and help you understand how to prioritize the steps you’ll be taking, including naming your business, determining the type of legal entity you’ll select, developing a business plan, marketing, insurance, financial considerations and more. This course also provides information about valuable resources available to budding entrepreneurs.
Instructor: Ed Dolan, MBA, Kiva Intl. Business Group
Course fee: FREE
Registration is required.
Tue, Feb 9, 6-9pm — REGISTER FOR THIS DATE
Tue, Mar 9, 6-9pm — REGISTER FOR THIS DATE
Tue, Apr 6, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Business by the Numbers – Webinar
SB738 – 2 hours
This course offers foundational information about important financial practices and planning, including key accounting and tax considerations, for the new business owner. Don’t be caught by surprise. This practical overview provides an understanding of how to strategically manage the financial aspect of your operation from the start, as you plan for your new business.
Instructor: Karen Katcher, MBA, Katcher Associates
Course fee: FREE
Registration is required.
Wed, Feb 10, 6-8pm — REGISTER FOR THIS DATE
Wed, Mar 10, 6-8pm — REGISTER FOR THIS DATE
Wed, Apr 7, 6-8pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Intro to WordPress – Webinar
SB463 – 3 hours
35% of websites use WordPress, one of the most popular website Content Management Systems available. You’ll learn how to set up your own website using self-hosted WordPress. We’ll explain: web hosting, installation, theme selection, plug-ins; and we’ll make sure you know how to keep all your hard work backed up and secure.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Registration is required.
Wed, Mar 10, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Watch this class description video:
Mastering the Mental Side of Business – Webinar
SB427 – 3 hours
The way you think will impact the way you run your business. In this class, we will teach you how to set goals and create achievable plans, how to handle the inevitable challenges and setbacks you’ll face along the way building your business. Confidence is key to your success. Learn how to build your confidence in any situation, work through habits and fears that can hold you back, and create a support system that will help lead you to success.
Instructor: Karen Auld, Certified Success Coach
Course fee: FREE
Registration is required.
Thu, Feb 11, 6-9pm — REGISTER FOR THIS DATE
Thu, Mar 11, 6-9pm — REGISTER FOR THIS DATE
Thu, Apr 8, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
NJ Division of Revenue & Taxation Small Business Registration & Reporting Business Income Workshop – Webinar
SB209 – 2 hours
Instructed by NJ Division of Taxation/Taxation University educators, this workshop covers in-depth descriptions of different types of business structures and the formation and registration process for each one. It also covers reporting and paying tax on business income, determining if a tax return is required at the business level, and paying tax on the income at the business and/or at the personal tax level.
Instructor: NJ Division of Taxation
Course fee: FREE
Registration is required
Tue, Mar 16, 10am-12pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Intro to Google Analytics– Webinar
SB418 – 3 hours
Does your website and marketing work? Learn how to use the powerful free reporting tool, Google Analytics, to measure the effectiveness of your marketing efforts.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Registration is required
Wed, Mar 17, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
NJ Division of Taxation Sales Tax and NJ Online Sales Tax Workshop – Webinar
SB282 – 2 hours
Instructed by NJ Division of Taxation/Taxation University educators, this workshop covers New Jersey’s Sales and Use Tax, out-of-state sales, and how to file a Sales and Use Tax return. It also covers Sales Tax for online businesses, law changes affecting online sellers, and the Sales Tax implications for common charges/fees (e.g. digital property, shipping and handling, etc.).
Instructor: NJ Division of Taxation
Course fee: FREE
Registration is required.
Tue, Mar 23, 10am-12pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Customer Experience Management
Your Strategic Plan for Lifetime Loyalty, Growth and Profitability
Success in business is measured in terms of attracting – and keeping – repeat and referral profitability. The key element to achieving that is customer loyalty. Your customers expect and deserve exceptional experiences that differentiate your business from the competition. Treated with genuine caring and fairness, they will reward you with their loyalty for a lifetime.
The course explores a full-circle, integrated strategic game plan you can easily customize to manage your own customer experience program. Clearly identified and defined, five strategies work in concert to prepare you to meet and exceed your customers’ expectations for value and great service. With rewarding customer experiences, you’ll earn the loyalty you need to sustain your business and profitability for a lifetime.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Registration is required.
Wed Mar 24 & 31 10am – 12Noon REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Intro to Google Ads – Webinar
SB473 – 3 hours
Learn the basics of running text ads on search engine result pages to help your business be found by consumers. Intended for beginners, this class will explain how to start using Google Ads (formerly Google Adwords). We will also explain how to identify keyword phrases that consumers may use to find your business, write text ads, prepare website landing pages, and set up your first paid search engine advertising campaign.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Wed, Mar 24, 6-9pm
Registration is required
Wed, Mar 24, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Customer Experience Management
Your Strategic Plan for Lifetime Loyalty, Growth and Profitability
Success in business is measured in terms of attracting – and keeping – repeat and referral profitability. The key element to achieving that is customer loyalty. Your customers expect and deserve exceptional experiences that differentiate your business from the competition. Treated with genuine caring and fairness, they will reward you with their loyalty for a lifetime.
The course explores a full-circle, integrated strategic game plan you can easily customize to manage your own customer experience program. Clearly identified and defined, five strategies work in concert to prepare you to meet and exceed your customers’ expectations for value and great service. With rewarding customer experiences, you’ll earn the loyalty you need to sustain your business and profitability for a lifetime.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Registration is required.
Wed Mar 24 & 31 10am – 12Noon REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Advanced Website Management– Webinar
SB761– 3 hours
Building a website can be complicated. But your job doesn’t end once the website is launched. There’s plenty more to do to make sure it technically performs well, remains secure, and improves the odds of being found in Google and Bing. Topics to be discussed are Google Tag Manager, Google Search Console, Bing Webmaster Tools, Google Data Studio and Microsoft Clarity Analytics.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Registration is required
Wed, Mar 31, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
The Side Hustle – How to Start a Business While Working Fulltime – Webinar
SB474– 3 hours
Are you building a business while working fulltime? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.
Instructor: Karen Auld, KCA Coaching Services
Course fee: FREE
Registration is required.
Thu, Feb 4, 6-9pm — REGISTER FOR THIS DATE
Thu, Mar 4, 6-9pm, 6-9pm — REGISTER FOR THIS DATE
Thu, Apr 1, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Entrepreneur Assessment- Webinar
SB043 – 3 hours
Are you considering becoming a business owner? Do you have the characteristics and fundamental skills to run a business? And, what are the types of qualities that may offer a better chance for business success? Find out if entrepreneurship is right for you. During the session, complete a self-assessment questionnaire to determine if you have the personal characteristics, the financial fitness and the business readiness skills to own a business. We’ll score, interpret and discuss results to provide a better understanding of your entrepreneurial profile.
Instructor: Karen Katcher, MBA, Katcher Associates
Course fee: FREE
Registration is required.
Mon, Feb 8, 6-9pm — REGISTER FOR THIS DATE
Mon, Mar 8, 6-9pm — REGISTER FOR THIS DATE
Mon, Apr 5, 6-9pm — REGISTER FOR THIS DATE
For information and to register, please view our SBDC Webinars page.
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Building Blocks to Starting a Business – Webinar
SB737 – 3 hours
Questions! So many questions. This course is designed to help you ask the right questions, and find the right answers, to starting your own business. We identify the basic planning you’ll need to tackle as you start to shape your business idea into reality and help you understand how to prioritize the steps you’ll be taking, including naming your business, determining the type of legal entity you’ll select, developing a business plan, marketing, insurance, financial considerations and more. This course also provides information about valuable resources available to budding entrepreneurs.
Instructor: Ed Dolan, MBA, Kiva Intl. Business Group
Course fee: FREE
Registration is required.
Tue, Feb 9, 6-9pm — REGISTER FOR THIS DATE
Tue, Mar 9, 6-9pm — REGISTER FOR THIS DATE
Tue, Apr 6, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Fusion Marketing
The Spirit of Cooperation in the COVID-19 Era & Beyond
Fusion Marketing is one of the most underused, inexpensive, and effective methods of Guerrilla Marketing. Jay Conrad Levinson, the Father of Guerrilla Marketing, revolutionized marketing through strategies-based time, energy and imagination. Imagination is the operative word in Fusion Marketing, a theory grounded in cooperation and using a wide range of marketing vehicles to communicate a brand’s intended message. You’ll discover how Fusion Marketing has the power to explode your marketing exposures to attract more customers and greater profitability.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Registration is required.
Wed April 7, 10am – 12Noon REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Business by the Numbers – Webinar
SB738 – 2 hours
This course offers foundational information about important financial practices and planning, including key accounting and tax considerations, for the new business owner. Don’t be caught by surprise. This practical overview provides an understanding of how to strategically manage the financial aspect of your operation from the start, as you plan for your new business.
Instructor: Karen Katcher, MBA, Katcher Associates
Course fee: FREE
Registration is required.
Wed, Feb 10, 6-8pm — REGISTER FOR THIS DATE
Wed, Mar 10, 6-8pm — REGISTER FOR THIS DATE
Wed, Apr 7, 6-8pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Create Video for Your Business– Webinar
SB406 – 3 hours
From planning to production to distribution, learn the basic skills and tools you’ll need to create professional video content to promote your brand and publish it online.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Registration is required
Wed, Apr 7, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Mastering the Mental Side of Business – Webinar
SB427 – 3 hours
The way you think will impact the way you run your business. In this class, we will teach you how to set goals and create achievable plans, how to handle the inevitable challenges and setbacks you’ll face along the way building your business. Confidence is key to your success. Learn how to build your confidence in any situation, work through habits and fears that can hold you back, and create a support system that will help lead you to success.
Instructor: Karen Auld, Certified Success Coach
Course fee: FREE
Registration is required.
Thu, Feb 11, 6-9pm — REGISTER FOR THIS DATE
Thu, Mar 11, 6-9pm — REGISTER FOR THIS DATE
Thu, Apr 8, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Crowdfunding: A New Alternative to Raising Working Capital – Webinar
SB731 – 3 hours
Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.
Instructor: Carla Fallone, MBA, Fallone Business Resources
Course fee: FREE
Registration is required.
Mon, Apr 12, 6-9pm — REGISTER FOR THIS DATE
Wed, Jun 2, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Positioning and Branding for Minority Businesses – Webinar
SB764– 22.5 hours
The goal of this nine-session course is to aid minority entrepreneurs in strengthening their competitive advantage by leveraging proven positioning and brand development strategies, as well as increasing awareness of opportunities for inclusion in supplier diversity programs. Intensity of competition is the driving force affecting the performance of every level of management today, whether it is a small retail outlet, a service firm, or a dominant multinational corporation. A business’ survival depends on how well its product or service is positioned to satisfy important customer needs; how it differentiates itself from competitors; and how well it builds consumer loyalty, market leadership, and profitable growth. This discipline of positioning and brand development is a must for minority business owners who face the challenge of growing their businesses while remaining competitive.
The nine-week class will be an interactive experience focused on teaching minority entrepreneurs how to leverage these times of uncertainty and opportunity to increase their business capacity, as well as help improve their brand identities and maximize resources.
Instructor: LaNella Hooper-William, Hooper Williams Communications
Course fee: FREE
Registration is required
Tue, Apr 13, 20, 27, May 4, 11, 18, 25, Jun 1 & 8, 6-8:30pm REGISTER FOR 9-SESSION CLASS
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Overcoming Procrastination – Webinar
SB475 – 3 hours
Do you put the “pro” in procrastination? Join Certified Success Coach, Karen Auld, to learn her 4-step process to get into action and say goodbye to your procrastinating habits. Don’t procrastinate in signing up for this great class.
Instructor: Karen Auld, Certified Success Coach
Course fee: FREE
Registration is required.
Thu, Apr 22, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Fundamentals of Small Business Accounting – Webinar
SB290- 6 hours
If you are, or intend to be, a small business owner you must master accounting terminology and bookkeeping concepts in order to run a successful business. It’s all about the numbers. This webinar will help you understand how to post and evaluate the numbers that your business generates.
Instructor: Carla Fallone, MBA, Fallone Business Resources
Course fee: FREE
Registration is required.
Mon/Wed, Apr 26 & 28 6 – 9: pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Doing Business with the Federal Government – Webinar
SB279 – 3 hours
The US Federal Government is the largest buyer of goods and services in the world. Learn the types of products and services it procures and how to tell if the government is buying what your business is selling.
Instructor: Small Business Administration (SBA)
Course fee: FREE
Registration is required.
Mon, May 3, 10am-1pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
QuickBooks Online Set up and A/R and A/P – Webinar
SB281 – 9 hours
In a simulated business environment learn how to manage both the Customers/Sales and Vendors/Expenses capabilities in QuickBooks. Perform and practice Accounts Receivable and Accounts Payable transactions and reporting. Prerequisite: Fundamentals of Small Business Accounting.
Instructor: Carla Fallone, MBA, Fallone Business Resources
Course fee: FREE
Registration is required.
Mon/Tue/Wed, May 3, 4 & 5, 6-9 pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Federal Small Business Certifications – Webinar
SB208– 3 hours
This seminar will discuss the federal procurement 8(a) Business Development Program, HUBZone Empowerment Contracting Program and Women-Owned Small Business (WOSB) and Economically Disadvantaged Women-Owned Small Business (EDWOSB) set-aside programs.
Instructor: Small Business Administration (SBA)
Course fee: FREE
Registration is required.
Mon, May 10, 10am-1pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Business Plan 101 – Webinar
SB747– 3 hours
Entrepreneurs need customized business plans − a fundamental tool for determining the viability and potential for business ideas. In an aggressive marketplace, business plans serve as game plans that help established businesses sustain momentum and profitability. Attendees explore the benefits of business plan templates.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Mon, May 10, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Networking 101 – Webinar
SB746– 3 hours
It’s not what you know or who you know . . . it’s who knows you. Online and off-line networking will increase your sphere of influence, establish your brand identity, build trust, generate word-of-mouth, and attract business opportunities. Learn to write and deliver an attention-getting “elevator speech.” Start networking immediately: bring your business cards and brochures to class.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Registration is required.
Wed, May 12, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Marketing 101 – Webinar
SB749– 3 hours
Marketing is about getting people interested in your company’s product or service. Marketing builds brand identity and trust, gives people reasons to buy, and validates the buying decision. Marketing gets people ‘knocking on your door,’ then your selling skills take over!
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Mon, May 17, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu