Positioning and Branding for Minority Businesses – Webinar
SB764– 22.5 hours
The goal of this nine-session course is to aid minority entrepreneurs in strengthening their competitive advantage by leveraging proven positioning and brand development strategies, as well as increasing awareness of opportunities for inclusion in supplier diversity programs. Intensity of competition is the driving force affecting the performance of every level of management today, whether it is a small retail outlet, a service firm, or a dominant multinational corporation. A business’ survival depends on how well its product or service is positioned to satisfy important customer needs; how it differentiates itself from competitors; and how well it builds consumer loyalty, market leadership, and profitable growth. This discipline of positioning and brand development is a must for minority business owners who face the challenge of growing their businesses while remaining competitive.
The nine-week class will be an interactive experience focused on teaching minority entrepreneurs how to leverage these times of uncertainty and opportunity to increase their business capacity, as well as help improve their brand identities and maximize resources.
Instructor: LaNella Hooper-William, Hooper Williams Communications
Course fee: FREE
Registration is required
Tue, Apr 13, 20, 27, May 4, 11, 18, 25, Jun 1 & 8, 6-8:30pm REGISTER FOR 9-SESSION CLASS
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Selling 101 – Webinar
SB750 – 3 hours
No one is a born salesperson, yet we all live by selling something. Those who are motivated and committed can achieve success by learning the basics of customer relationship management and steps in the ‘Anatomy of a Sale.’ Through instruction, visual guidelines and role play, the anxiety and fear of selling disappears. You’ll discover a selling system that is easy to follow to achieve your goals and to earn sales.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Registration is required.
Wed May 26, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Crowdfunding: A New Alternative to Raising Working Capital – Webinar
SB731 – 3 hours
Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.
Instructor: Carla Fallone, MBA, Fallone Business Resources
Course fee: FREE
Registration is required.
Mon, Apr 12, 6-9pm — REGISTER FOR THIS DATE
Wed, Jun 2, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Maximize Your Trade Show Investment – Webinar
SB730 – 3 hours
Don’t underestimate the value of trade show and event marketing – the most powerful tools in your marketing mix for uncovering and landing new business opportunities. Find out what you don’t know about trade shows and how to choose your exhibit space, budget time and resources, promote your participation (before, during and after), increase booth traffic, capture the interest of those passing by (in less than 7 seconds), qualify visitors, and get the best follow-up results.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Registration is required.
Thu Jun 3, 6-9pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Selling in the “New Normal” – Webinar
4 hours (2 2-hour sessions)
This course will focus on the concerns which many small businesses identify as challenges to achieving their goals in an environment when selling virtually has become a mandatory part of their daily activities. Many companies are looking for assistance in the sales enablement, sales execution and sales operation components of their business. The success of small businesses will be their ability to hone skills, train their team and make the sales experience memorable for their customers.
Upon the completion of the course small business owners will gain an understanding of during virtual interactions with sellers, what factors have the greatest influence on the purchase decisions. Areas of focus will address the concerns that buyers have of sellers to include but not limited to the following:
- Buyers lack of confidence in sellers skill at leading a thorough needs discovery virtually
- Buyer’s concern with the seller’s inability at showing them what’s possible or how to solve a problem
- Buyers belief that sellers are not competent listeners
- Buyers inability to effectively make the ROI case when selling virtually
Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University
Course fee: FREE
Registration is required.
Tue June 22 & 27 1pm – 3pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Selling in the “New Normal” – Webinar
4 hours (2 2-hour sessions)
This course will focus on the concerns which many small businesses identify as challenges to achieving their goals in an environment when selling virtually has become a mandatory part of their daily activities. Many companies are looking for assistance in the sales enablement, sales execution and sales operation components of their business. The success of small businesses will be their ability to hone skills, train their team and make the sales experience memorable for their customers.
Upon the completion of the course small business owners will gain an understanding of during virtual interactions with sellers, what factors have the greatest influence on the purchase decisions. Areas of focus will address the concerns that buyers have of sellers to include but not limited to the following:
- Buyers lack of confidence in sellers skill at leading a thorough needs discovery virtually
- Buyer’s concern with the seller’s inability at showing them what’s possible or how to solve a problem
- Buyers belief that sellers are not competent listeners
- Buyers inability to effectively make the ROI case when selling virtually
Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University
Course fee: FREE
Registration is required.
Tue June 22 & 27 1pm – 3pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Sales Skills of the Best of the Best – Webinar
4 hours (2 2-hour sessions)
COVID–19 has intensified the need in ensuring that each sales engagement results in an outcome that positively advances the sales process. The question arises as to how do a few sales associates consistently achieve and exceed their sales objectives and others just don’t seem to be able to make things happen?
The Pareto Principle indicates that 80% of a company’s sales quota is being fulfilled by 20% of the company’s sales associates. The answer is clear that the Best of the Best have mastered specific skills and use them daily without exception. The positive is that even mediocre salespeople can become top performers through acquiring proven techniques to help them sell.
This workshop will focus on the sales skills that the Best of the Best utilize on a consistent basis to result in sustainable sales success. Prior to the completion of this workshop, participants will be provided with the understanding of the importance of the proposition of Value Selling versus Product Selling. Value Selling is the fundamental methodology utilized by the Best of the Best and should become a primary element of each sales associate on your sales team. The areas of focus will include but not be limited to the following:
• Critical “Soft Skills”
• Value Selling
Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University.
Course fee: FREE
Registration is required.
Tue July 6 & 13 1pm – 3pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Sales Skills of the Best of the Best – Webinar
4 hours (2 2-hour sessions)
COVID–19 has intensified the need in ensuring that each sales engagement results in an outcome that positively advances the sales process. The question arises as to how do a few sales associates consistently achieve and exceed their sales objectives and others just don’t seem to be able to make things happen?
The Pareto Principle indicates that 80% of a company’s sales quota is being fulfilled by 20% of the company’s sales associates. The answer is clear that the Best of the Best have mastered specific skills and use them daily without exception. The positive is that even mediocre salespeople can become top performers through acquiring proven techniques to help them sell.
This workshop will focus on the sales skills that the Best of the Best utilize on a consistent basis to result in sustainable sales success. Prior to the completion of this workshop, participants will be provided with the understanding of the importance of the proposition of Value Selling versus Product Selling. Value Selling is the fundamental methodology utilized by the Best of the Best and should become a primary element of each sales associate on your sales team. The areas of focus will include but not be limited to the following:
• Critical “Soft Skills”
• Value Selling
Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University.
Course fee: FREE
Registration is required.
Tue July 6 & 13 1pm – 3pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Removing the Road Blocks – Webinar
4 hours (2 2-hour sessions)
Most managers and executives have a strong preference to have their sales associates participate in face to face negotiations. COVID-19 has created a paradigm shift. Research shows that those who negotiate online are less likely to gain a YES outcome. It’s partially because most negotiations contain two motivations, a cooperative element and a more obvious competitive element. Those mixed emotions often times produce tension. Virtual negotiations escalate the tension at a higher level due to an inability to “read” the person.
The good news is that there are practical steps that can be executed to improve the possibility of getting a YES response for the members of your team. During the workshop tactics which support achieving Winning Negotiations and Getting to Yes more consistently will be shared with the participants. The course content will include but not be limited to the following:
• Challenges to consider when conducting virtual negotiations
• Practical methods for success in a virtual negotiation
• Tactics to Remove Road Blocks associated with online negotiations and turn them into advantages
Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University
Course fee: FREE
Registration is required.
Tue July 20 & 27 1pm-3pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Removing the Road Blocks – Webinar
4 hours (2 2-hour sessions)
Most managers and executives have a strong preference to have their sales associates participate in face to face negotiations. COVID-19 has created a paradigm shift. Research shows that those who negotiate online are less likely to gain a YES outcome. It’s partially because most negotiations contain two motivations, a cooperative element and a more obvious competitive element. Those mixed emotions often times produce tension. Virtual negotiations escalate the tension at a higher level due to an inability to “read” the person.
The good news is that there are practical steps that can be executed to improve the possibility of getting a YES response for the members of your team. During the workshop tactics which support achieving Winning Negotiations and Getting to Yes more consistently will be shared with the participants. The course content will include but not be limited to the following:
• Challenges to consider when conducting virtual negotiations
• Practical methods for success in a virtual negotiation
• Tactics to Remove Road Blocks associated with online negotiations and turn them into advantages
Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University
Course fee: FREE
Registration is required.
Tue July 20 & 27 1pm-3pm REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Create Your Local Business Listing on Google & Bing – Webinar
3 hours
Getting found in the search engines is critical for your business. We will show you how to create your free Local Business Listing on Google and Bing, and discuss other opportunities. This workshop is intended for small business owners with an office or retail address (not work from home).
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Tue, Sep 14, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Supply Chain Management for Small Businesses – Webinar: September 15, 22 , 29 & October 6 , 2021 ~ 10am to 12pm
Workshop 1: Introduction to Inventory Management
September 15: Part A: Fundamentals of Inventory Management (2 hours)
• Define inventory management • Define inventory management objectives • Describe the different classes of inventory • Identify the different levels of inventory management
September 22: Part B: Purpose and Function of Inventory (2 hours)
• Explain why companies carry inventory • Define the five functions of inventory and describe their use • Describe the purpose of decoupling inventories • Detail the components of inventory decision making • Advanced Topics: Use a simple formula to estimate inventory throughput • Define the elements of inventory cost • Understand and calculate inventory carrying costs • Define the elements of manufacturing and purchasing costs
Workshop 2: Introduction to Inventory Management
Using Zoom Video for Your Business – Webinar
3 hours
Zoom has emerged as a major tool in the small business owner’s toolkit. It enables you to meet with prospects, customers, employees, and vendors remotely via video. While it has been easy for some of us to grasp and take advantage of, not all of us have had an easy time. This is your opportunity to learn the basics and take advantage of what this amazing free tool has to offer. Topics covered include: Basic settings, appearance, lighting, improving audio quality, scheduling, screen sharing, recording, chat, and more.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Thu, Sep 16, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Fusion Marketing – WEBINAR
2 hours
Fusion Marketing is one of the most underused, inexpensive, and effective revolutionary marketing strategies for building relationships, attracting your target audience, and sustaining business and profitability. Based on time, energy and imagination, the program explores innovative ideas grounded in cooperation using a wide range of marketing vehicles to communicate a brand’s intended message. You’ll discover how Fusion Marketing has the power to ‘explode’ low-cost marketing exposures that attract more customers and greater profitability.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Mon, Sep 20, 10am to noon — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Fundamentals of Small Business Accounting – Webinar
6 hours
If you are, or intend to be, a small business owner you must master accounting terminology and bookkeeping concepts in order to run a successful business. It’s all about the numbers. This webinar will help you understand how to post and evaluate the numbers that your business generates.
Instructor: Carla Fallone, MBA, Fallone Business Resources
Course fee: FREE
Mon/Tue, Sep 20 & 21, 6-9 pm– REGISTER FOR THIS DATE
Mon/Tue, Nov 22 & 23, 6-9 pm– REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Intro to Digital Marketing – Webinar
3 hours
As a small business owner, you need to know a lot about everything. You are aware that digital marketing is crucial so people can find you and so you can grow your business. But what should you focus on first and foremost? Your website, email marketing, SEO, CPC/Google Ads, video, organic social media, paid social media? How much time should you spend? What will it cost you? How will you decide where to spend time, money, and resources? This class breaks down the major types of digital marketing tactics for you. We will cover a lot but won’t go too far into the details/tactics of each because there simply isn’t enough time. (Fortunately, we offer other more specific training classes to help you with that.) This class is your opportunity to ask anything you want about digital marketing, get clarity on obscure topics you’ve heard about, and make informed decisions about what you should learn to do next.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Wed, Sep 22, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Planning Your New Website – Webinar
3 hours
Learn the biggest mistakes to avoid when building a website and discover what the search engines want. Find out how to register your domain name, choose web hosting, accept payments online, and evaluate whether to do it yourself or hire a professional.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Thu, Sep 23, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
QuickBooks Online Set up and A/R and A/P Demonstration – Webinar
6 hours
In a simulated business environment, we will demonstrate how to manage both the Customers/Sales and Vendors/Expenses capabilities and Accounts Receivable and Accounts Payable transactions and reporting. Prerequisite: Fundamentals of Small Business Accounting.
Instructor: Carla Fallone, MBA, Fallone Business Resources
Course fee: FREE
Mon/Tue, Sep 27 & 28, 6-9 pm — REGISTER FOR THIS DATE
Mon/Tue, Nov 29 & 30, 6-9 pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
QuickBooks Desktop Option Set-Up for Small Businesses – PLEASE NOTE: THIS IN-PERSON CLASS WILL BE HELD AT THE RVCC WORKFORCE TRAINING CENTER 6 hours
Learn how QuickBooks can simplify the accounting process for a small business. Set up a business, record transactions, understand the reports generated from QuickBooks and the components of financial statements.
Prerequisite: Fundamentals of Small Business Accounting
Instructor: Michele Walten, Walten Small Business Solutions, LLC
Course fee: FREE
Tue/Wed, Sep 28 & 29, 6 – 9 pm — REGISTER FOR THIS DATE
Tue/Wed, Nov 30 & Dec 1, 6 – 9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Intro to SEO – Webinar
3 hours
Learn how to improve your website visibility in Google. Participants learn Search Engine Optimization best practices for beginners. You can also request to have your current website critiqued during the session.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Wed, Sep 29, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Email: sbdc@raritanval.edu Phone: 908 526 1200, ext. 8516
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Business Plan 101 – Webinar
3 hours
Entrepreneurs need customized business plans − a fundamental tool for determining the viability and potential for business ideas. In an aggressive marketplace, business plans serve as game plans that help established businesses sustain momentum and profitability. Attendees explore the benefits of business plan templates.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: FREE
Thu, Sep 30, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
QuickBooks Desktop Option Accounts Receivable and Accounts Payable – PLEASE NOTE: THIS IN-PERSON CLASS WILL BE HELD AT THE RVCC WORKFORCE TRAINING CENTER
9 hours
In a simulated real business environment learn how to manage both the Customers/Sales and Vendors/Expenses capabilities in QuickBooks. Perform and practice Accounts Receivable and Accounts Payable transactions and reporting. (9 hours)
Prerequisite: QuickBooks Desktop Option Set-Up for Small Business and Fundamentals of Small Business Accounting
Instructor: Michele Walten, Walten Small Business Solutions, LLC
Course fee: FREE
Mon/Tue/Wed, Oct 4, 5 & 6, 6 – 9pm — REGISTER FOR THIS DATE
Mon/Tue/Wed, Dec 6, 7 & 8, 6 – 9 pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
International Sales for Small Business – Webinar: Tuesdays, October 5, 12, 19; November 2, 9, 16, 2021
October 5: Workshop 1: How the COVID-19 Crisis and Recovery are Shaping the Global Economy
• Is going global right for my business? • The international expansion paradox
October 12: Workshop 2: “Where Do We Mart!”
October 19: Workshop 3: Entering the Global Market Step by Step
November 2: Workshop 4: Reduce the Risk for Your Company Going Global
November 9: Workshop 5: Finding a “Mountain Guide”
November 16: Workshop 6: Ethical Frameworks & Possible Conflicts with U.S. Law
Crowdfunding: A New Alternative to Raising Working Capital – Webinar
3 hours
Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.
Instructor: Carla Fallone, MBA, Fallone Business Resources
Course fee: FREE
Tue, Oct 5, 6-9pm — REGISTER FOR THIS DATE
Tue, Nov 9, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Intro to WordPress – Webinar
3 hours
35% of websites use WordPress, one of the most popular website Content Management Systems available. You’ll learn how to set up your own website using self-hosted WordPress. We’ll explain: web hosting, installation, theme selection, plug-ins; and we’ll make sure you know how to keep all your hard work backed up and secure.
Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Wed, Oct 6, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.
Watch this class description video:
The Side Hustle – How to Start a Business While Working Fulltime – Webinar
3 hours
Are you building a business while working fulltime? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.
Instructor: Karen Auld, KCA Coaching Services
Course fee: FREE
Thu, Oct 7, 6-9pm — REGISTER FOR THIS DATE
Thu, Nov 11, 6-9pm — REGISTER FOR THIS DATE
Thu, Dec 9, 6-9pm — REGISTER FOR THIS DATE
Questions? Contact the SBDC office: Phone: (908) 526-1200 x8516 Email: sbdc@raritanval.edu
Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentatio