Calendar

Removing the Road Blocks – Webinar

4 hours (2 2-hour sessions)

Most managers and executives have a strong preference to have their sales associates participate in face to face negotiations. COVID-19 has created a paradigm shift. Research shows that those who negotiate online are less likely to gain a YES outcome. It’s partially because most negotiations contain two motivations, a cooperative element and a more obvious competitive element. Those mixed emotions often times produce tension. Virtual negotiations escalate the tension at a higher level due to an inability to “read” the person.

The good news is that there are practical steps that can be executed to improve the possibility of getting a YES response for the members of your team. During the workshop tactics which support achieving Winning Negotiations and Getting to Yes more consistently will be shared with the participants. The course content will include but not be limited to the following:

• Challenges to consider when conducting virtual negotiations

• Practical methods for success in a virtual negotiation

• Tactics to Remove Road Blocks associated with online negotiations and turn them into advantages

Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University

Course fee: FREE

Registration is required. 

Tue  July 20 & 27  1pm-3pm   REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Removing the Road Blocks – Webinar

4 hours (2 2-hour sessions)

Most managers and executives have a strong preference to have their sales associates participate in face to face negotiations. COVID-19 has created a paradigm shift. Research shows that those who negotiate online are less likely to gain a YES outcome. It’s partially because most negotiations contain two motivations, a cooperative element and a more obvious competitive element. Those mixed emotions often times produce tension. Virtual negotiations escalate the tension at a higher level due to an inability to “read” the person.

The good news is that there are practical steps that can be executed to improve the possibility of getting a YES response for the members of your team. During the workshop tactics which support achieving Winning Negotiations and Getting to Yes more consistently will be shared with the participants. The course content will include but not be limited to the following:

• Challenges to consider when conducting virtual negotiations

• Practical methods for success in a virtual negotiation

• Tactics to Remove Road Blocks associated with online negotiations and turn them into advantages

Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University

Course fee: FREE

Registration is required. 

Tue  July 20 & 27  1pm-3pm   REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Using Zoom Video for Your Business – Webinar
3 hours
Zoom has emerged as a major tool in the small business owner’s toolkit. It enables you to meet with prospects, customers, employees, and vendors remotely via video. While it has been easy for some of us to grasp and take advantage of, not all of us have had an easy time. This is your opportunity to learn the basics and take advantage of what this amazing free tool has to offer.  Topics covered include: Basic settings, appearance, lighting, improving audio quality, scheduling, screen sharing, recording, chat, and more.
Instructor:     Roland Reinhart, Reinhart Marketing
Course fee: FREE
Thu, Sep 16, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Fusion Marketing – WEBINAR

2 hours

Fusion Marketing is one of the most underused, inexpensive, and effective revolutionary marketing strategies for building relationships, attracting your target audience, and sustaining business and profitability.  Based on time, energy and imagination, the program explores innovative ideas grounded in cooperation using a wide range of marketing vehicles to communicate a brand’s intended message. You’ll discover how Fusion Marketing has the power to ‘explode’ low-cost marketing exposures that attract more customers and greater profitability.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Mon, Sep 20, 10am to noon — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Fundamentals of Small Business Accounting – Webinar                    

6 hours

If you are, or intend to be, a small business owner you must master accounting terminology and bookkeeping concepts in order to run a successful business.   It’s all about the numbers.  This webinar will help you understand how to post and evaluate the numbers that your business generates.

Instructor:                       Carla Fallone, MBA, Fallone Business Resources

Course fee: FREE

Mon/Tue, Sep 20 & 21, 6-9 pm– REGISTER FOR THIS DATE

Mon/Tue, Nov 22 & 23, 6-9 pm– REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Intro to Digital Marketing – Webinar
3 hours
As a small business owner, you need to know a lot about everything. You are aware that digital marketing is crucial so people can find you and so you can grow your business. But what should you focus on first and foremost? Your website, email marketing, SEO, CPC/Google Ads, video, organic social media, paid social media?  How much time should you spend? What will it cost you? How will you decide where to spend time, money, and resources?  This class breaks down the major types of digital marketing tactics for you. We will cover a lot but won’t go too far into the details/tactics of each because there simply isn’t enough time. (Fortunately, we offer other more specific training classes to help you with that.) This class is your opportunity to ask anything you want about digital marketing, get clarity on obscure topics you’ve heard about, and make informed decisions about what you should learn to do next.
Instructor:     Roland Reinhart, Reinhart Marketing

Course fee: FREE

Wed, Sep 22, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Planning Your New Website – Webinar

3 hours

Learn the biggest mistakes to avoid when building a website and discover what the search engines want. Find out how to register your domain name, choose web hosting, accept payments online, and evaluate whether to do it yourself or hire a professional.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Thu, Sep 23, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

QuickBooks Online Set up and A/R and A/P Demonstration – Webinar

6 hours

In a simulated business environment, we will demonstrate how to manage both the Customers/Sales and Vendors/Expenses capabilities and Accounts Receivable and Accounts Payable transactions and reporting. Prerequisite: Fundamentals of Small Business Accounting.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Course fee: FREE

Mon/Tue, Sep 27 & 28, 6-9 pm — REGISTER FOR THIS DATE

Mon/Tue, Nov 29 & 30, 6-9 pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

QuickBooks Desktop Option Set-Up for Small Businesses – PLEASE NOTE: THIS  IN-PERSON CLASS WILL BE HELD AT THE RVCC WORKFORCE TRAINING CENTER               6 hours

Learn how QuickBooks can simplify the accounting process for a small business. Set up a business, record transactions, understand the reports generated from QuickBooks and the components of financial statements.

Prerequisite:   Fundamentals of Small Business Accounting

Instructor: Michele Walten, Walten Small Business Solutions, LLC

Course fee: FREE

Tue/Wed, Sep 28 & 29, 6 – 9 pm — REGISTER FOR THIS DATE

Tue/Wed, Nov 30 & Dec 1, 6 – 9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Intro to SEO – Webinar

3 hours

Learn how to improve your website visibility in Google. Participants learn Search Engine Optimization best practices for beginners. You can also request to have your current website critiqued during the session.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Wed, Sep 29, 6-9pm  —  REGISTER FOR THIS DATE

Questions? Contact the  SBDC office:  Email:   sbdc@raritanval.edu  Phone: 908 526 1200, ext. 8516

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Business Plan 101 – Webinar
3 hours
Entrepreneurs need customized business plans − a fundamental tool for determining the viability and potential for business ideas. In an aggressive marketplace, business plans serve as game plans that help established businesses sustain momentum and profitability. Attendees explore the benefits of business plan templates.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Thu, Sep 30, 6-9pm —  REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

QuickBooks Desktop Option Accounts Receivable and Accounts Payable – PLEASE NOTE: THIS IN-PERSON CLASS WILL BE HELD AT THE RVCC WORKFORCE  TRAINING CENTER  

9 hours  

In a simulated real business environment learn how to manage both the Customers/Sales and Vendors/Expenses capabilities in QuickBooks. Perform and practice Accounts Receivable and Accounts Payable transactions and reporting. (9 hours)

Prerequisite: QuickBooks Desktop Option Set-Up for Small Business and Fundamentals of Small Business Accounting

Instructor:                       Michele Walten, Walten Small Business Solutions, LLC

Course fee: FREE

Mon/Tue/Wed, Oct 4, 5 & 6, 6 – 9pm — REGISTER FOR THIS DATE

Mon/Tue/Wed, Dec 6, 7 & 8, 6 – 9 pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Crowdfunding: A New Alternative to Raising Working Capital – Webinar
3 hours
Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Course fee: FREE

Tue, Oct 5, 6-9pm  — REGISTER FOR THIS DATE

Tue, Nov 9, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Intro to WordPress – Webinar

3 hours

35% of websites use WordPress, one of the most popular website Content Management Systems available. You’ll learn how to set up your own website using self-hosted WordPress. We’ll explain: web hosting, installation, theme selection, plug-ins; and we’ll make sure you know how to keep all your hard work backed up and secure.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Wed, Oct 6, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Watch this class description video:

The Side Hustle – How to Start a Business While Working Fulltime – Webinar

3 hours
Are you building a business while working fulltime? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.

Instructor: Karen Auld, KCA Coaching Services
Course fee: FREE

Thu, Oct 7, 6-9pm  — REGISTER FOR THIS DATE
Thu, Nov 11, 6-9pm  — REGISTER FOR THIS DATE
Thu, Dec 9, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Entrepreneur Assessment- Webinar
3 hours
Are you considering becoming a business owner? Do you have the characteristics and fundamental skills to run a business? And, what are the types of qualities that may offer a better chance for business success? Find out if entrepreneurship is right for you. During the session, complete a self-assessment questionnaire to determine if you have the personal characteristics, the financial fitness and the business readiness skills to own a business.  We’ll score, interpret and discuss results to provide a better understanding of your entrepreneurial profile.

Instructor: Karen Katcher, MBA, Katcher Associates

Course fee: FREE

Mon, Oct 11, 6-9pm  — REGISTER FOR THIS DATE
Mon, Nov 15, 6-9pm  — REGISTER FOR THIS DATE
Mon, Dec 13, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Building Blocks to Starting a Business – Webinar
3 hours
Questions! So many questions. This course is designed to help you ask the right questions, and find the right answers, to starting your own business. We identify the basic planning you’ll need to tackle as you start to shape your business idea into reality and help you understand how to prioritize the steps you’ll be taking, including naming your business, determining the type of legal entity you’ll select, developing a business plan, marketing, insurance, financial considerations and more. This course also provides information about valuable resources available to budding entrepreneurs.

Instructor: Ed Dolan, MBA, Kiva Intl. Business Group
Course fee: FREE

Tue, Oct 12, 6-9pm  — REGISTER FOR THIS DATE
Tue, Nov 16, 6-9pm  — REGISTER FOR THIS DATE
Tue, Dec 14, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Doing Business with the Federal Government – Webinar                                   

3 hours

The US Federal Government is the largest buyer of goods and services in the world.  Learn the types of products and services it procures and how to tell if the government is buying what your business is selling.

Instructor: Small Business Administration (SBA)

Course fee: FREE

Wed, Oct 13, 10am-1pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Business by the Numbers – Webinar
2 hours
This course offers foundational information about important financial practices and planning, including key accounting and tax considerations, for the new business owner. Don’t be caught by surprise. This practical overview provides an understanding of how to strategically manage the financial aspect of your operation from the start, as you plan for your new business.

Instructor: Karen Katcher, MBA, Katcher Associates
Course fee: FREE

Wed, Oct 13, 6-8pm  — REGISTER FOR THIS DATE
Wed, Nov 17, 6-8pm  — REGISTER FOR THIS DATE
Wed, Dec 15, 6-8pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Mastering the Mental Side of Business – Webinar
3 hours
The way you think will impact the way you run your business. In this class, we will teach you how to set goals and create achievable plans, how to handle the inevitable challenges and setbacks you’ll face along the way building your business. Confidence is key to your success.  Learn how to build your confidence in any situation, work through habits and fears that can hold you back, and create a support system that will help lead you to success.

Instructor: Karen Auld, Certified Success Coach

Course fee: FREE

Thu, Oct 14, 6-9pm  — REGISTER FOR THIS DATE

Thu, Nov 18, 6-9pm  — REGISTER FOR THIS DATE

Thu, Dec 16, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

(NEW) ‘CX’ Customer Experience Management – Webinar

2 hours

Customers ‘rule.’  They buy for their reasons, not yours!  Customers have expectations.  They don’t want to be ‘sold,’ but rather they want to enjoy an engaging buying experience.   The key element to entice customers is the exceptional customer service they expect.  It’s all about building a customer-centric relationship with a ROI measured in terms of repeat and referral business.  This program explores 5 full-circle™ strategies to create your own customer experience program, including: relationship and customer tactics, product knowledge, presentation skills, and after-the-sale systems.  Each strategy works in concert to earn customer loyalty ‘for a lifetime’ and new business referrals.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Mon, Oct 18, 10am to noon  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

NJ Division of Revenue & Taxation Small Business Registration & Reporting Business Income Workshop – Webinar              

2 hours

Instructed by NJ Division of Taxation/Taxation University educators, this workshop covers in-depth descriptions of different types of business structures and the formation and registration process for each one. It also covers reporting and paying tax on business income, determining if a tax return is required at the business level, and paying tax on the income at the business and/or at the personal tax level.

Instructor: NJ Division of Taxation

Course fee: FREE

Wed, Oct 20, 10am-12pm  —  REGISTER FOR THIS DATE        

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Intro to Google Analytics– Webinar

3 hours

Does your website and marketing work? Learn how to use the powerful free reporting tool, Google Analytics, to measure the effectiveness of your marketing efforts.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE
Wed, Oct 20, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Business Pivot – Webinar

Retailing 101 – Webinar
3 hours

Every time someone enters your store, you have a captive audience seeking a rewarding shopping experience, a solution for a problem, and the ‘perfect purchase.’  Whether competing against ‘category busters’, discount dollar stores, online retailers, or the competitor across the street, your pace for innovation, differentiation, and reinvention will affect your future. This program helps retailers customize strategies related to their store environment and employees.  Your first best customers, your employees, impact every single transaction.  Deliver an amazing customer experience and you’ll be rewarded with the repeat and referral business you need to achieve your goals.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Mon Oct 25, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Networking 101 – Webinar
SB746– 3 hours
It’s not what you know or who you know . . . it’s who knows you. Online and off-line networking will increase your sphere of influence, establish your brand identity, build trust, generate word-of-mouth, and attract business opportunities. Learn to write and deliver an attention-getting “elevator speech.” Start networking immediately: bring your business cards and brochures to class.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Tue, Oct 26, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

NJ Division of Taxation Sales Tax and NJ Online Sales Tax Workshop- Webinar                               

2 hours

Instructed by NJ Division of Taxation/Taxation University educators, this workshop covers New Jersey’s Sales and Use Tax, out-of-state sales, and how to file a Sales and Use Tax return. It also covers Sales Tax for online businesses, law changes affecting online sellers, and the Sales Tax implications for common charges/fees (e.g. digital property, shipping and handling, etc.).

Instructor: NJ Division of Taxation

Course fee: FREE

Wed, Oct 27, 10am-12pm  — REGISTER FOR THIS DATE        

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Intro to Google Ads – Webinar

3 hours

Learn the basics of running text ads on search engine result pages to help your business be found by consumers. Intended for beginners, this class will explain how to start using Google Ads (formerly Google Adwords). We will also explain how to identify keyword phrases that consumers may use to find your business, write text ads, prepare website landing pages, and set up your first paid search engine advertising campaign.

Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE

Wed, Oct 27, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Overcoming Procrastination – Webinar

3 hours
Do you put the “pro” in procrastination? Join Certified Success Coach, Karen Auld, to learn her 4-step process to get into action and say goodbye to your procrastinating habits. Don’t procrastinate in signing up for this great class.

Instructor: Karen Auld, Certified Success Coach

Course fee: FREE

Thu, Oct 28, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Market Research 101 – Webinar
3 hours

Market analysis is critical for making the best business decisions, planning strategically to launch your business and sustaining an established company. You’ll learn how to collect and analyze data about your industry, advancements in technology, competitive activity, and target market profiles.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Mon, Nov 1, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Selling 101 – Webinar

3 hours

No one is a born salesperson, yet we all live by selling something. Those who are motivated and committed can achieve success by learning the basics of customer relationship management and steps in the ‘Anatomy of a Sale.’ Through instruction, visual guidelines and role play, the anxiety and fear of selling disappears. You’ll discover a selling system that is easy to follow to achieve your goals and to earn sales.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Tue, Nov 2, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Federal Small Business Certifications – Webinar                                             

3 hours

This seminar will discuss the federal procurement 8(a) Business Development Program, HUBZone Empowerment Contracting Program and Women-Owned Small Business (WOSB) and Economically Disadvantaged Women-Owned Small Business (EDWOSB) set-aside programs.

Instructor: Small Business Administration (SBA)

Course fee: FREE

Wed, Nov 3, 10am-1pm  — REGISTER FOR THIS DATE        

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Advanced Website Management– Webinar

3 hours

Building a website can be complicated.  But your job doesn’t end once the website is launched.  There’s plenty more to do to make sure it technically performs well, remains secure, and improves the odds of being found in Google and Bing. Topics to be discussed are Google Tap Manager, Google Search Console, Bing Webmaster Tools, Google Data Studio and Microsoft Clarity Analytics.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Wed, Nov 3, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

How to Purchase a Business or Franchise – Webinar                                        

Learn how to identify and then research a credible franchise or existing business.

Instructor: Charles Mizejewski, Sun Belt Business Brokers/FranNet NJ

Course fee: FREE

Thu, Nov 4, 6-9pm — REGISTER FOR THIS DATE

Questions?  Contact the SBDC office: Email sbdc@raritanval.edu or phone:  (908) 526-1200 x8516.

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Marketing 101 – Webinar

3 hours

Marketing is about getting people interested in your company’s product or service. Marketing builds brand identity and trust, gives people reasons to buy, and validates the buying decision. Marketing gets people ‘knocking on your door,’ then your selling skills take over!

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Mon, Nov 8, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Crowdfunding: A New Alternative to Raising Working Capital – Webinar
3 hours
Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Course fee: FREE

Tue, Oct 5, 6-9pm  — REGISTER FOR THIS DATE

Tue, Nov 9, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Create Video for Your Business– Webinar

3 hours

From planning to production to distribution, learn the basic skills and tools you’ll need to create professional video content to promote your brand and publish it online.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Wed, Nov 10, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

The Side Hustle – How to Start a Business While Working Fulltime – Webinar

3 hours
Are you building a business while working fulltime? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.

Instructor: Karen Auld, KCA Coaching Services
Course fee: FREE

Thu, Oct 7, 6-9pm  — REGISTER FOR THIS DATE
Thu, Nov 11, 6-9pm  — REGISTER FOR THIS DATE
Thu, Dec 9, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Entrepreneur Assessment- Webinar
3 hours
Are you considering becoming a business owner? Do you have the characteristics and fundamental skills to run a business? And, what are the types of qualities that may offer a better chance for business success? Find out if entrepreneurship is right for you. During the session, complete a self-assessment questionnaire to determine if you have the personal characteristics, the financial fitness and the business readiness skills to own a business.  We’ll score, interpret and discuss results to provide a better understanding of your entrepreneurial profile.

Instructor: Karen Katcher, MBA, Katcher Associates

Course fee: FREE

Mon, Oct 11, 6-9pm  — REGISTER FOR THIS DATE
Mon, Nov 15, 6-9pm  — REGISTER FOR THIS DATE
Mon, Dec 13, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.