Mar
4
Thu
The Side Hustle – How to Start a Business While Working Fulltime – WEBINAR
Mar 4 @ 6:00 pm – 9:00 pm
The Side Hustle – How to Start a Business While Working Fulltime - WEBINAR @ INTERNET

The Side Hustle – How to Start a Business While Working Fulltime – Webinar

SB474– 3 hours
Are you building a business while working fulltime? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.

Instructor: Karen Auld, KCA Coaching Services
Course fee: FREE

Registration is required.

Thu, Feb 4, 6-9pm — REGISTER FOR THIS DATE

Thu, Mar 4, 6-9pm, 6-9pm — REGISTER FOR THIS DATE

Thu, Apr 1, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Mar
10
Wed
Introduction to WordPress – WEBINAR
Mar 10 @ 6:00 pm – 9:00 pm
Introduction to WordPress - WEBINAR

Intro to WordPress – Webinar

SB463 – 3 hours

35% of websites use WordPress, one of the most popular website Content Management Systems available. You’ll learn how to set up your own website using self-hosted WordPress. We’ll explain: web hosting, installation, theme selection, plug-ins; and we’ll make sure you know how to keep all your hard work backed up and secure.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE
Registration is required.

Wed, Mar 10, 6-9pm  REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Watch this class description video:

* SOURCE: WordPress.org

 

Mar
16
Tue
NJ Division of Revenue & Taxation Small Business Registration & Reporting Business Income Workshop – WEBINAR      
Mar 16 @ 10:00 am – 12:00 pm

NJ Division of Revenue & Taxation Small Business Registration & Reporting Business Income Workshop – Webinar              

SB209 – 2 hours

Instructed by NJ Division of Taxation/Taxation University educators, this workshop covers in-depth descriptions of different types of business structures and the formation and registration process for each one. It also covers reporting and paying tax on business income, determining if a tax return is required at the business level, and paying tax on the income at the business and/or at the personal tax level.

Instructor: NJ Division of Taxation

Course fee: FREE

Registration is required

Tue, Mar 16, 10am-12pm    REGISTER FOR THIS DATE        

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Mar
17
Wed
Intro to Google Analytics – WEBINAR
Mar 17 @ 6:00 pm – 9:00 pm
Intro to Google Analytics - WEBINAR @ Internet

Intro to Google Analytics– Webinar

SB418 – 3 hours

Does your website and marketing work? Learn how to use the powerful free reporting tool, Google Analytics, to measure the effectiveness of your marketing efforts.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Registration is required 

Wed, Mar 17, 6-9pm   REGISTER FOR THIS DATE 

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Mar
24
Wed
Intro to Google Ads- WEBINAR
Mar 24 @ 6:00 pm – 9:00 pm
Intro to Google Ads- WEBINAR @ Internet

Intro to Google Ads – Webinar

SB473 – 3 hours

Learn the basics of running text ads on search engine result pages to help your business be found by consumers. Intended for beginners, this class will explain how to start using Google Ads (formerly Google Adwords). We will also explain how to identify keyword phrases that consumers may use to find your business, write text ads, prepare website landing pages, and set up your first paid search engine advertising campaign.

Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE
Wed, Mar 24, 6-9pm

Registration is required 

Wed, Mar 24, 6-9pm    REGISTER FOR THIS DATE 

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Mar
31
Wed
Advanced Website Management – WEBINAR
Mar 31 @ 6:00 pm – 9:00 pm
Advanced Website Management - WEBINAR @ Internet

Advanced Website Management– Webinar

SB761– 3 hours

Building a website can be complicated.  But your job doesn’t end once the website is launched.  There’s plenty more to do to make sure it technically performs well, remains secure, and improves the odds of being found in Google and Bing. Topics to be discussed are Google Tag Manager, Google Search Console, Bing Webmaster Tools, Google Data Studio and Microsoft Clarity Analytics.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Registration is required 

Wed, Mar 31, 6-9pm   REGISTER FOR THIS DATE 

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Apr
1
Thu
The Side Hustle – How to Start a Business While Working Fulltime – WEBINAR
Apr 1 @ 6:00 pm – 9:00 pm
The Side Hustle – How to Start a Business While Working Fulltime - WEBINAR @ INTERNET

The Side Hustle – How to Start a Business While Working Fulltime – Webinar

SB474– 3 hours
Are you building a business while working fulltime? Don’t quit your day job until you until you learn the key elements you need to have in place to transition to self-employment and make your business a success.

Instructor: Karen Auld, KCA Coaching Services
Course fee: FREE

Registration is required.

Thu, Feb 4, 6-9pm — REGISTER FOR THIS DATE

Thu, Mar 4, 6-9pm, 6-9pm — REGISTER FOR THIS DATE

Thu, Apr 1, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Apr
7
Wed
Fusion Marketing – WEBINAR
Apr 7 @ 10:00 am – 12:00 pm
Fusion Marketing - WEBINAR

Fusion Marketing

The Spirit of Cooperation in the COVID-19 Era & Beyond

Fusion Marketing is one of the most underused, inexpensive, and effective methods of Guerrilla Marketing. Jay Conrad Levinson, the Father of Guerrilla Marketing, revolutionized marketing through strategies-based time, energy and imagination. Imagination is the operative word in Fusion Marketing, a theory grounded in cooperation and using a wide range of marketing vehicles to communicate a brand’s intended message. You’ll discover how Fusion Marketing has the power to explode your marketing exposures to attract more customers and greater profitability.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Registration is required. 

Wed April 7, 10am – 12Noon   REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Create Video for Your Business – WEBINAR
Apr 7 @ 6:00 pm – 9:00 pm
Create Video for Your Business  - WEBINAR @ Internet

Create Video for Your Business– Webinar

SB406 – 3 hours

From planning to production to distribution, learn the basic skills and tools you’ll need to create professional video content to promote your brand and publish it online.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Registration is required 

Wed, Apr 7, 6-9pm    REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Apr
12
Mon
Crowdfunding: A New Alternative to Raising Working Capital – WEBINAR
Apr 12 @ 6:00 pm – 9:00 pm
Crowdfunding: A New Alternative to Raising Working Capital - WEBINAR @ Internet

Crowdfunding: A New Alternative to Raising Working Capital – Webinar
SB731 – 3 hours
Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Course fee: FREE

Registration is required.

Mon, Apr 12, 6-9pm  — REGISTER FOR THIS DATE

Wed, Jun 2, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Apr
13
Tue
Positioning and Branding for Minority Businesses – Webinar – WEBINAR      
Apr 13 @ 6:00 pm – Jun 8 @ 8:30 pm

Positioning and Branding for Minority Businesses – Webinar

SB764– 22.5 hours
The goal of this nine-session course is to aid minority entrepreneurs in strengthening their competitive advantage by leveraging proven positioning and brand development strategies, as well as increasing awareness of opportunities for inclusion in supplier diversity programs. Intensity of competition is the driving force affecting the performance of every level of management today, whether it is a small retail outlet, a service firm, or a dominant multinational corporation. A business’ survival depends on how well its product or service is positioned to satisfy important customer needs; how it differentiates itself from competitors; and how well it builds consumer loyalty, market leadership, and profitable growth. This discipline of positioning and brand development is a must for minority business owners who face the challenge of growing their businesses while remaining competitive.

The nine-week class will be an interactive experience focused on teaching minority entrepreneurs how to leverage these times of uncertainty and opportunity to increase their business capacity, as well as help improve their brand identities and maximize resources.

Instructor: LaNella Hooper-William, Hooper Williams Communications

Course fee: FREE

Registration is required

Tue, Apr 13, 20, 27, May 4, 11, 18, 25, Jun 1 & 8,   6-8:30pm    REGISTER FOR 9-SESSION CLASS 

   

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Apr
22
Thu
Overcoming Procrastination – WEBINAR
Apr 22 @ 6:00 pm – 9:00 pm
Overcoming Procrastination - WEBINAR @ INTERNET

Overcoming Procrastination – Webinar

SB475 – 3 hours
Do you put the “pro” in procrastination? Join Certified Success Coach, Karen Auld, to learn her 4-step process to get into action and say goodbye to your procrastinating habits. Don’t procrastinate in signing up for this great class.

Instructor: Karen Auld, Certified Success Coach

Course fee: FREE

Registration is required.

Thu, Apr 22, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

May
3
Mon
Doing Business with the Federal Government – WEBINAR      
May 3 @ 10:00 am – 1:00 pm

Doing Business with the Federal Government – Webinar                                     

SB279 – 3 hours

The US Federal Government is the largest buyer of goods and services in the world.  Learn the types of products and services it procures and how to tell if the government is buying what your business is selling.

Instructor: Small Business Administration (SBA)

Course fee: FREE

Registration is required. 

Mon, May 3, 10am-1pm  REGISTER FOR THIS DATE        

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

May
10
Mon
Federal Small Business Certifications – Webinar – WEBINAR      
May 10 @ 10:00 am – 1:00 pm

Federal Small Business Certifications – Webinar                                                

SB208– 3 hours

This seminar will discuss the federal procurement 8(a) Business Development Program, HUBZone Empowerment Contracting Program and Women-Owned Small Business (WOSB) and Economically Disadvantaged Women-Owned Small Business (EDWOSB) set-aside programs.

Instructor: Small Business Administration (SBA)

Course fee: FREE

Registration is required. 

Mon, May 10, 10am-1pm  REGISTER FOR THIS DATE        

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Business Plan 101 – WEBINAR
May 10 @ 6:00 pm – 9:00 pm
Business Plan 101 - WEBINAR @ Internet

Business Plan 101 – Webinar
SB747– 3 hours
Entrepreneurs need customized business plans − a fundamental tool for determining the viability and potential for business ideas. In an aggressive marketplace, business plans serve as game plans that help established businesses sustain momentum and profitability. Attendees explore the benefits of business plan templates.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE
Mon, May 10, 6-9pm    REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

May
12
Wed
Networking 101 – WEBINAR
May 12 @ 6:00 pm – 9:00 pm

Networking 101 – Webinar
SB746– 3 hours
It’s not what you know or who you know . . . it’s who knows you. Online and off-line networking will increase your sphere of influence, establish your brand identity, build trust, generate word-of-mouth, and attract business opportunities. Learn to write and deliver an attention-getting “elevator speech.” Start networking immediately: bring your business cards and brochures to class.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Registration is required. 

 Wed, May 12, 6-9pm        REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

May
17
Mon
Marketing 101 – WEBINAR
May 17 @ 6:00 pm – 9:00 pm
Marketing 101 - WEBINAR

Marketing 101 – Webinar

SB749– 3 hours

Marketing is about getting people interested in your company’s product or service. Marketing builds brand identity and trust, gives people reasons to buy, and validates the buying decision. Marketing gets people ‘knocking on your door,’ then your selling skills take over!

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Mon, May 17, 6-9pm    REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

May
19
Wed
Market Analysis- WEBINAR
May 19 @ 6:00 pm – 9:00 pm

 Market Analysis 101 – Webinar
SB748 – 3 hours

Market analysis is critical for making the best business decisions, planning strategically to launch your business and sustaining an established company. You’ll learn how to collect and analyze data about your industry, advancements in technology, competitive activity, and target market profiles.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Registration is required. 

Wed, May 19, 6-9pm   REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

May
26
Wed
Selling 101- WEBINAR
May 26 @ 6:00 pm – 9:00 pm
Selling 101- WEBINAR

Selling 101 – Webinar

SB750 – 3 hours

No one is a born salesperson, yet we all live by selling something. Those who are motivated and committed can achieve success by learning the basics of customer relationship management and steps in the ‘Anatomy of a Sale.’ Through instruction, visual guidelines and role play, the anxiety and fear of selling disappears. You’ll discover a selling system that is easy to follow to achieve your goals and to earn sales.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Registration is required. 

Wed May 26, 6-9pm  REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Jun
2
Wed
Crowdfunding: A New Alternative to Raising Working Capital – WEBINAR
Jun 2 @ 6:00 pm – 9:00 pm
Crowdfunding: A New Alternative to Raising Working Capital - WEBINAR @ Internet

Crowdfunding: A New Alternative to Raising Working Capital – Webinar
SB731 – 3 hours
Crowdfunding has become a great alternative for small business owners to raise working capital for their business ventures. Our workshop will help participants understand the principles associated with building successful Crowdfunding campaigns and will show you how to use Crowdfunding to finance your goals.

Instructor: Carla Fallone, MBA, Fallone Business Resources

Course fee: FREE

Registration is required.

Mon, Apr 12, 6-9pm  — REGISTER FOR THIS DATE

Wed, Jun 2, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Jun
3
Thu
Maximize Your Trade Show Investment – WEBINAR
Jun 3 @ 6:00 pm – 9:00 pm

Maximize Your Trade Show Investment – Webinar
SB730 – 3 hours
Don’t underestimate the value of trade show and event marketing – the most powerful tools in your marketing mix for uncovering and landing new business opportunities. Find out what you don’t know about trade shows and how to choose your exhibit space, budget time and resources, promote your participation (before, during and after), increase booth traffic, capture the interest of those passing by (in less than 7 seconds), qualify visitors, and get the best follow-up results.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Registration is required. 

Thu Jun 3, 6-9pm  REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Jul
20
Tue
Removing the Road Blocks – WEBINAR
Jul 20 2021 @ 1:00 pm – Jul 20 2022 @ 3:00 pm

Removing the Road Blocks – Webinar

4 hours (2 2-hour sessions)

Most managers and executives have a strong preference to have their sales associates participate in face to face negotiations. COVID-19 has created a paradigm shift. Research shows that those who negotiate online are less likely to gain a YES outcome. It’s partially because most negotiations contain two motivations, a cooperative element and a more obvious competitive element. Those mixed emotions often times produce tension. Virtual negotiations escalate the tension at a higher level due to an inability to “read” the person.

The good news is that there are practical steps that can be executed to improve the possibility of getting a YES response for the members of your team. During the workshop tactics which support achieving Winning Negotiations and Getting to Yes more consistently will be shared with the participants. The course content will include but not be limited to the following:

• Challenges to consider when conducting virtual negotiations

• Practical methods for success in a virtual negotiation

• Tactics to Remove Road Blocks associated with online negotiations and turn them into advantages

Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University

Course fee: FREE

Registration is required. 

Tue  July 20 & 27  1pm-3pm   REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Jul
27
Tue
Removing the Road Blocks – WEBINAR
Jul 27 2021 @ 1:00 pm – Jul 27 2022 @ 3:00 pm

Removing the Road Blocks – Webinar

4 hours (2 2-hour sessions)

Most managers and executives have a strong preference to have their sales associates participate in face to face negotiations. COVID-19 has created a paradigm shift. Research shows that those who negotiate online are less likely to gain a YES outcome. It’s partially because most negotiations contain two motivations, a cooperative element and a more obvious competitive element. Those mixed emotions often times produce tension. Virtual negotiations escalate the tension at a higher level due to an inability to “read” the person.

The good news is that there are practical steps that can be executed to improve the possibility of getting a YES response for the members of your team. During the workshop tactics which support achieving Winning Negotiations and Getting to Yes more consistently will be shared with the participants. The course content will include but not be limited to the following:

• Challenges to consider when conducting virtual negotiations

• Practical methods for success in a virtual negotiation

• Tactics to Remove Road Blocks associated with online negotiations and turn them into advantages

Instructor: Ron Jones, Adjunct Professor, Marketing and Professional Sales, Cotsakos College of Sales, William Paterson University

Course fee: FREE

Registration is required. 

Tue  July 20 & 27  1pm-3pm   REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

 

Sep
14
Tue
Create Your Local Business Listing on Google & Bing – WEBINAR
Sep 14 @ 6:00 pm – 9:00 pm
Create Your Local Business Listing on Google & Bing - WEBINAR

Create Your Local Business Listing on Google & Bing – Webinar
3 hours
Getting found in the search engines is critical for your business. We will show you how to create your free Local Business Listing on Google and Bing, and discuss other opportunities. This workshop is intended for small business owners with an office or retail address (not work from home).

Instructor: Roland Reinhart, Reinhart Marketing
Course fee: FREE

Tue, Sep 14, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

 

Sep
16
Thu
Using Zoom Video for Your Business – WEBINAR
Sep 16 @ 6:00 pm – 9:00 pm
Using Zoom Video for Your Business - WEBINAR

Using Zoom Video for Your Business – Webinar
3 hours
Zoom has emerged as a major tool in the small business owner’s toolkit. It enables you to meet with prospects, customers, employees, and vendors remotely via video. While it has been easy for some of us to grasp and take advantage of, not all of us have had an easy time. This is your opportunity to learn the basics and take advantage of what this amazing free tool has to offer.  Topics covered include: Basic settings, appearance, lighting, improving audio quality, scheduling, screen sharing, recording, chat, and more.
Instructor:     Roland Reinhart, Reinhart Marketing
Course fee: FREE
Thu, Sep 16, 6-9pm — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

 

Sep
20
Mon
Fusion Marketing – WEBINAR
Sep 20 @ 10:00 am – 12:00 pm
Fusion Marketing - WEBINAR

Fusion Marketing – WEBINAR

2 hours

Fusion Marketing is one of the most underused, inexpensive, and effective revolutionary marketing strategies for building relationships, attracting your target audience, and sustaining business and profitability.  Based on time, energy and imagination, the program explores innovative ideas grounded in cooperation using a wide range of marketing vehicles to communicate a brand’s intended message. You’ll discover how Fusion Marketing has the power to ‘explode’ low-cost marketing exposures that attract more customers and greater profitability.

Instructor: Vicki Lynne Morgan, Russmor Mentoring Group

Course fee: FREE

Mon, Sep 20, 10am to noon — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Sep
22
Wed
Intro to Digital Marketing – WEBINAR
Sep 22 @ 6:00 pm – 9:00 pm
Intro to Digital Marketing - WEBINAR

Intro to Digital Marketing – Webinar
3 hours
As a small business owner, you need to know a lot about everything. You are aware that digital marketing is crucial so people can find you and so you can grow your business. But what should you focus on first and foremost? Your website, email marketing, SEO, CPC/Google Ads, video, organic social media, paid social media?  How much time should you spend? What will it cost you? How will you decide where to spend time, money, and resources?  This class breaks down the major types of digital marketing tactics for you. We will cover a lot but won’t go too far into the details/tactics of each because there simply isn’t enough time. (Fortunately, we offer other more specific training classes to help you with that.) This class is your opportunity to ask anything you want about digital marketing, get clarity on obscure topics you’ve heard about, and make informed decisions about what you should learn to do next.
Instructor:     Roland Reinhart, Reinhart Marketing

Course fee: FREE

Wed, Sep 22, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

Sep
23
Thu
Planning Your New Website – WEBINAR
Sep 23 @ 6:00 pm – 9:00 pm
Planning Your New Website - WEBINAR @ Internet

Planning Your New Website – Webinar

3 hours

Learn the biggest mistakes to avoid when building a website and discover what the search engines want. Find out how to register your domain name, choose web hosting, accept payments online, and evaluate whether to do it yourself or hire a professional.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Thu, Sep 23, 6-9pm  — REGISTER FOR THIS DATE

Questions? Contact the SBDC office: Phone:  (908) 526-1200 x8516  Email: sbdc@raritanval.edu

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.

 

Sep
29
Wed
Intro to SEO – WEBINAR
Sep 29 @ 6:00 pm – 9:00 pm

Intro to SEO – Webinar

3 hours

Learn how to improve your website visibility in Google. Participants learn Search Engine Optimization best practices for beginners. You can also request to have your current website critiqued during the session.

Instructor: Roland Reinhart, Reinhart Marketing

Course fee: FREE

Wed, Sep 29, 6-9pm  —  REGISTER FOR THIS DATE

Questions? Contact the  SBDC office:  Email:   sbdc@raritanval.edu  Phone: 908 526 1200, ext. 8516

Please note: Those who register for an SBDC at RVCC webinar will be provided with secure Zoom sign-in information that will allow you to join the class remotely. Attendees can observe and listen as the instructor teaches the class, view and download presentation materials and interact during discussion or Q&A periods. To participate in a webinar session, you will need either a desktop or laptop computer, tablet, mobile phone, or another appropriate device with webcam and microphone set-up and internet connectivity. You can pretest your equipment and connection by accessing the test facility on the Zoom website (www.zoom.us/test ). Detailed participation instructions and the Zoom webinar invitation will be provided to those who register, in a class confirmation email sent at least two business days prior to the start of the webinar.