Free consultation: (908) 526-1200 x8516 · WE'VE MOVED to RVCC Campus in Branchburg, NJ.

General Courses

General Courses2019-01-04T14:02:03+00:00

Business Plan – Your Game Design to Small Business Success   SB707
A business plan is a ‘game plan’ of your business’s future that tells what you want to accomplish and how to set things up. A business plan is not just for startups. Every business owner needs to develop or revisit a plan on an annual basis. If you don’t have one, this class is for you. This class will help you create a sound business plan that will help you grow and manage your business more effectively. Chart your course and improve your chances for business success. (9 hours)
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: $159
CRN 60050    Tue    Jan 22, 29 & Feb 5    6 – 9pm

(NEW) Introduction to Content Marketing and Email SB472
Content is KING! It helps you get the right message to the right person at the right time. Good content will help customers find you and improve your Search Engine Optimization (SEO). Email marketing will help you keep your current customers coming back and help you convert your prospective customers into buyers. Used together, Content Marketing and email create a strong combination of marketing tools that will help you grow your business. (3 hours)
Instructor: Susan Wilcox, eDynamic Marketing
Course fee: $59
CRN 60010    Thu    Jan 24    6 – 9pm
Virtual seats are also available for this class. Please refer to the SBDC Webinars section.

Building Your Marketing Plan    SB703
Learn about market research, strategic marketing decisions, advertising and sales, public relations, promotions, and networking. Find out about all phases of a marketing plan, how to define markets and how to implement creative, low-cost guerrilla marketing. (6 hours)
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: $119
CRN 60053    Tue    Feb 12 & 19    6 – 9pm

How to Network for Success    SB715
Explore why, where, and how to network offline and online. Learn to write and deliver an attention-getting “elevator speech” that really works. Start networking immediately: bring your business cards and brochures to class. (3 hours)
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: $59
CRN 60011    Tue    Feb 26    6 – 9pm
Virtual seats are also available for this class. Please refer to the SBDC Webinars section.

How to Develop an Effective Holistic Business    SB467
Launching any small business is difficult but a holistic business faces additional unique challenges. Learn how to educate and attract clients for your unique services and build a practice that sustains. Develop an effective strategic plan, market on a small budget, and learn time management techniques. This class addresses issues for the pre-venture or in-business practitioner. (3 hours)
Instructor: Camille Miller, MBA, The Natural Life Business partnership
Course fee: $59
CRN 60014    Mon    Mar 4    6 – 9pm
Virtual seats are also available for this class. Please refer to the SBDC Webinars section.

Selling Skills Made Easy   SB732
No one is a ‘born’ salesperson, yet we all live by selling something. Overcome anxiety and fear of selling to achieve your sales goals. Program includes: customer wants and relationship strategies, the ’anatomy of a sale,’ how to avoid 11 selling mistakes, what it takes to get to ‘earn’ the sale and how to get to ‘yes’ faster. (6 hours)
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: $119
CRN 60054    Tue    Mar 5 & 12    6 – 9pm

Results-Oriented Operations Management    SB743
Keeping the “oars in the water” is a major concern of all small business owners regardless of type of business. Learn how to better understand your business mission and what it takes to execute it. Growth strategies, task assignments and evaluations, critical scheduling, process design, staffing and employee growth will be discussed in this class. (3 hours)
Instructor: Karen Katcher, MBA, Katcher Associates
Course fee: $59
CRN 60055    Tue    Mar 12    6 – 9pm
CRN 60056    Tue    May 14    6 – 9pm

Business Valuation    SB469
Are you selling or refinancing your business? Or just want to know what your business is worth? Valuating a business can be a complicated process. Learn about the myths and methods of the business valuation process and how to objectively identify the market value of your investment. (3 hours)
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: $59
CRN 60058    Tue    Apr 30    6 – 9pm

Integrated Marketing – Part I    SB740
We are in a new era that requires small business owners to develop an integrative multichannel marketing foundation. Learn why you need to use multichannel marketing systems and how to keep your brand message and target audience consistent whether you are networking, developing a word-of-mouth campaign, or using the latest social media platforms. This class is Part I of a two-part series. (6 hours)
Part II of this series is Social Media to Promote Your Business which is listed in the Digital Blueprint section.
Instructor: Vicki Lynne Morgan, Russmor Mentoring Group
Course fee: $119
CRN 60057    Tue    Apr 16 & 23    6 – 9pm

We’re here to help!

Fill out our Small Business Development Center (SBDC) Request for Counseling Form to schedule a free appointment with one of our business counselors.

Use our Business Course Registration Form to register for any of our small business classes.

If you have any questions, review our FAQs or contact our office at (908) 526-1200 x8516.